Earlier quoted context omitted.
Key word there being "performance". Lie.
The key word is definitely performance. But people generally don't call actors liars for doing their job. One should not pretend that social media is a place to broadcast your unedited inner-most feelings. It's media. Even if you are honest, it doesn't mean you're good enough at expressing yourself that what you intend to come across actually does. If you don't feel you'd be confident expressing yourself millions of…
That's a fair nitpick, actually. What I meant to emphasize is that the truth should have no bearing on your performance, except to the extent that it affects which performance you elect to give. As the saying goes, on the internet, no one knows you're a dog, nor should they.