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Apple shuffles AI executive ranks in bid to turn around Siri

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Re: Apple shuffles AI executive ranks in bid to turn around Siri

#511

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> So what? Why should that bother Apple so much? They sold the mouse. Who cares how the user uses it? A user who chooses to use their mouse while plugged in does not in any way affect the mouse's manufacturer. If the user has a worse experience, that's a lose/lose situation. Of course they should care about things that affect the experience. > My Apple keyboard lets me use it while it's plugged in, and the world hasn…

How is using a peripheral while plugged in a worse experience? It's a better experience: I've had many more problems with wireless peripherals than wired ones. Bluetooth disconnecting randomly, batteries discharging while I'm working. Wireless is a worse experience in almost all ways. If you make a wireless peripheral and everyone keeps using it while plugged in, the solution is not to force them to use it wirelessly…

This is about charging, not how it sends data. And the batteries last a long time for this particular device, so there's minimal downside to unplugging. The downside to staying plugged in is there's a cable dragging around that makes the experience of moving the mouse a little bit worse all the time.

A user has to be thinking about something to make a choice. Depending on the user to think about all these little aspects degrades the experience all by itself.

Re: Apple shuffles AI executive ranks in bid to turn around Siri

#512

Earlier quoted context omitted.

To be fair, I’d counter with Jobs picking Jony Ive. Ive made gorgeous, lustworthy art objects that sucked as computers. The nadirs for me were iPhone 6’s bendgate and the 2015 MBP. Damn the functionality, we’ll make these suckers so slim you can shave with them! No one was begging for a MBP so thin it had to have compromised keyboard switches. Also consider the mouse that couldn’t charge while you use it, and the tra…

> Also consider the mouse that couldn’t charge while you use it I've come around a lot on that design. Well, it's still an awful mouse shape as far as I'm concerned. But putting the port on the bottom gets people to unplug the mouse. I like that as a goal. And it can do a temporary charge pretty fast, so the downside isn't very big.

I'm sorry no amount of mental gymnastics can convince me that location is user friendly.

Reminds me of Zoolander haha. Either that or what you describe is Stockholm syndrome.

A port on the side is harmless. In an alternate world, it would have become the design zeitgeist and a port under would've seemed just as preposterous as it actually is.

Re: Apple shuffles AI executive ranks in bid to turn around Siri

#513
post #510

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I've never heard from anyone who likes the Apple Mouse enough to use it, but doesn't like the charging from the bottom. It's frequently cited as a 'flaw' by those who don't use it, this has become a bit of conventional wisdom. In reality it's a non-issue. I have heard from a whole lot of people who don't like the Apple Mouse. I don't like that mouse. But it isn't because of the charge port. It's an uncomfortable shap…

>It's frequently cited as a 'flaw' by those who don't use it Maybe without this flaw they would use it.

That's possible.

But for a small or medium flaw, you'd expect a bunch of people that complain but keep using it. Only a really big flaw would prevent users entirely and find no complaints among the people that keep using the product. I find it hard to believe it's that big of a flaw. It seems much more likely that the people that started off against the charging decided after trying it that they didn't care very much.

Re: Apple shuffles AI executive ranks in bid to turn around Siri

#514

Why is Apple struggling so hard with LLMs? I get that they're a hardware company, but surely that can't be the full story. They must be suffering from some case of extreme perfectionism or something like that. I would assume it'd be very difficult to get an LLM to perform consistently and reliably without making it useless.

People expect the llm version of siri to be an agent, not a chat bot. There's a very wide gulf between a chatbot like chatgpt and an agent like... well I haven't found any good agents I'd give write access to my calendar yet so I don't know what to cite.

Re: Apple shuffles AI executive ranks in bid to turn around Siri

#515
post #442

My Google Maps experience has gone downhill over the past two years. It has gotten bad enough that I started using Apple Maps. I was blown away by the difference, not just from how far they have come along since launch, but that how the navigation gives directions in a way that matters to me while I am driving. I don't know why Siri has had a bad user experience, but if there is one company that can do a better job a…

I find Apple Maps to be a much more pleasant app to use, though that's at least partially down to it being permitted to do things Google aren't on iOS (nav on the lock screen, syncing with the Watch etc.) In my experience it also has more accurate lane guidance and, as you say, better delivery of audible driving directions ("go through these lights then, at the roundabout, take the first exit"). Google Maps also has…

Could Apple Maps on WearOS work as well as Google Maps, or does Google Maps there get special integration with something like Google Play Services?

WearOS in general seems to be much more restricted than Android with things like sideloading and restricting third-party stores, but I don't know if there are also things like the Google Play Services system privileges of google-Android proper.

Re: Apple shuffles AI executive ranks in bid to turn around Siri

#516

I just don't think any corporation is capable of making a voice assistant that anyone actually wants to use. The problem is that it cannot be profitable, which is not something that modern capitalism can tolerate. The only revenue generating actions a voice assistant can take involve advertising or selling something, which is not something that anyone wants. Users of voice assistants want to use their device hands fr…

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Re: Apple shuffles AI executive ranks in bid to turn around Siri

#517

Earlier quoted context omitted.

How is using a peripheral while plugged in a worse experience? It's a better experience: I've had many more problems with wireless peripherals than wired ones. Bluetooth disconnecting randomly, batteries discharging while I'm working. Wireless is a worse experience in almost all ways. If you make a wireless peripheral and everyone keeps using it while plugged in, the solution is not to force them to use it wirelessly…

This is about charging, not how it sends data. And the batteries last a long time for this particular device, so there's minimal downside to unplugging. The downside to staying plugged in is there's a cable dragging around that makes the experience of moving the mouse a little bit worse all the time. A user has to be thinking about something to make a choice. Depending on the user to think about all these little aspe…

I guess we have to agree to disagree. To me, it's not about charging at all. It's about wireless vs. wired, and wireless is a buggy, defective user experience. I want to use my mouse full time while plugged in due to poor reliability when unplugged, and only Apple's devices say no--for reasons that don't make sense.

I've never been bothered by a cable sticking out of my mouse.

Re: Apple shuffles AI executive ranks in bid to turn around Siri

#518
post #442

My Google Maps experience has gone downhill over the past two years. It has gotten bad enough that I started using Apple Maps. I was blown away by the difference, not just from how far they have come along since launch, but that how the navigation gives directions in a way that matters to me while I am driving. I don't know why Siri has had a bad user experience, but if there is one company that can do a better job a…

I don't do live navigation, but sometimes I prefer searching Apple Maps because it gives me results, not ads.

If I search for pizza, both will give me results for restaurants that serve pizza. But if I zoom in on Google Maps, I get other, unrelated restaurants like big chains and a donut shop.

That's not to say Apple Maps is better overall for searching for businesses - they often have incorrect hours, or have closed completely.

Re: Apple shuffles AI executive ranks in bid to turn around Siri

#519

Earlier quoted context omitted.

Big Company Experience means you can thrive Roman style bureaucratic power plays, not actually build things. It does take a different kind of person to bootstrap something out of a garage into a company, and then continue that fledgling company to the next phase, but instead of going BCE, they should be tapping back into the Founder Energy, not the BCE people.

I'm not a Big Company person or a Founder. From my perspective, it's the "continue to the next phase" that is the whole problem. Not everything needs to be expanded to it's logical extreme. I've worked in a lot of places, and the ideal employer is probably one who is in the middle, and planning on staying there. The concept of "grow until you've eaten everybody" is sickening, and tiring. Especially for your non-C-sui…

It's because almost universally, people almost always want more money.

Re: Apple shuffles AI executive ranks in bid to turn around Siri

#520
post #237
post #180

John Giannandrea (JG) was running the Google Assistant when I was there. That didn't go so well. (Pre-LLM assistants as a category have done badly - Alexa/Siri did _ok_ but presumably everyone working on them had higher hopes.) I remember being surprised when JG seemingly "failed up" to become head of Apple AI. It's been many years and it's hard to point to anything that's gone well in that category. Seems like there…

Plenty of examples. The problem isn't JG. It is Tim Cook. He is exceptionally poor at judging character. And I have been saying this for 10+ years. John Browett, CEO of Dixons. Anyone from UK have said WTF at the time. Angela Ahrendts, CEO of Burberry, the two together Apple has literally stopped expanding their Retail store despite having 10x as much customers. Rolled out many "changes" to Apple store when nearly ev…

> The problem isn't JG. It is Tim Cook. He is exceptionally poor at judging character.

Evidently, he is very good at increasing share value though.

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