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We're testing new ad formats in Search and expanding our Direct Offers pilot

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Re: We're testing new ad formats in Search and expanding our Direct Offers pilot

#501

Post by Jensson »

stingraycharles wrote: post #498
yuliyp wrote: post #476

> Now, if someone searches for an espresso machine, Gemini will pull up your most relevant products and instantly write a custom explainer highlighting why your product may be the right choice for them. This is like the essence of the evil of AI ads distilled down to one sentence. For an advertiser this is a dream. For a user this reads like getting bombarded with ads tailor made just for you based on the context of…

“For a user this reads like getting bombarded with ads tailor made just for you based on the context of what would be most effective.” Isn’t this what the current search experience already is?

Ads weren't tailor written by LLM on the fly previously.

Re: We're testing new ad formats in Search and expanding our Direct Offers pilot

#502

Post by gyanchawdhary »

yuliyp wrote: post #476

> Now, if someone searches for an espresso machine, Gemini will pull up your most relevant products and instantly write a custom explainer highlighting why your product may be the right choice for them. This is like the essence of the evil of AI ads distilled down to one sentence. For an advertiser this is a dream. For a user this reads like getting bombarded with ads tailor made just for you based on the context of…

[dead]

Re: We're testing new ad formats in Search and expanding our Direct Offers pilot

#503

Post by the__alchemist »

yuliyp wrote: post #476

> Now, if someone searches for an espresso machine, Gemini will pull up your most relevant products and instantly write a custom explainer highlighting why your product may be the right choice for them. This is like the essence of the evil of AI ads distilled down to one sentence. For an advertiser this is a dream. For a user this reads like getting bombarded with ads tailor made just for you based on the context of…

Silver lining: Is there a chance the ads will be relevant? Enterprise targeted advertising sophistication level is currently at "He just bought shoes; wow he must like shoes" or "He's 34-45M; make the reels only boobs.

Re: We're testing new ad formats in Search and expanding our Direct Offers pilot

#504

Post by Jensson »

akerl_ wrote: post #482
saghm wrote: post #462

Earlier quoted context omitted.

Given how nowadays the payoff of a stock seems to just be from selling it later rather than having any direct correlation to the companies finances, it's all just a Ponzi scheme based on vibes.

When was the payoff of a stock not from selling it later?

> When was the payoff of a stock not from selling it later?

This is such a funny comment, historically you bought stocks to extract profits, ie dividends. Now you make money from houses and stocks by value appreciation instead of rent and dividends, you can see how that leads to very different behaviours and how that is not very stable compared to buying based on rent and dividends.

Re: We're testing new ad formats in Search and expanding our Direct Offers pilot

#505

Post by pryelluw »

yuliyp wrote: post #476

> Now, if someone searches for an espresso machine, Gemini will pull up your most relevant products and instantly write a custom explainer highlighting why your product may be the right choice for them. This is like the essence of the evil of AI ads distilled down to one sentence. For an advertiser this is a dream. For a user this reads like getting bombarded with ads tailor made just for you based on the context of…

Can’t wait for the AI rated™ product reviews. “This coffee maker doubles as a coin bank for your collection of rare pennies. Why brew a boring cup of coffee? Start your day with the taste of copper.”

Re: We're testing new ad formats in Search and expanding our Direct Offers pilot

#506

Post by avaer »

yuliyp wrote: post #476

> Now, if someone searches for an espresso machine, Gemini will pull up your most relevant products and instantly write a custom explainer highlighting why your product may be the right choice for them. This is like the essence of the evil of AI ads distilled down to one sentence. For an advertiser this is a dream. For a user this reads like getting bombarded with ads tailor made just for you based on the context of…

It'll get worse. Just wait until Gemini is writing recommendations for political candidates based on who got the bid.

Re: We're testing new ad formats in Search and expanding our Direct Offers pilot

#507

Post by colonelspace »

the__alchemist wrote: post #503
yuliyp wrote: post #476

> Now, if someone searches for an espresso machine, Gemini will pull up your most relevant products and instantly write a custom explainer highlighting why your product may be the right choice for them. This is like the essence of the evil of AI ads distilled down to one sentence. For an advertiser this is a dream. For a user this reads like getting bombarded with ads tailor made just for you based on the context of…

Silver lining: Is there a chance the ads will be relevant? Enterprise targeted advertising sophistication level is currently at "He just bought shoes; wow he must like shoes" or "He's 34-45M; make the reels only boobs.

The YouTube algorithm seems to be this bad.

I listened to a song a few weeks ago... now that song is in almost every page on YouTube for me. Homepage, sidebar, search results. It's just everywhere.

I've already listened to it. I don't want to listen to it again every single day for the rest of time.

Re: We're testing new ad formats in Search and expanding our Direct Offers pilot

#508

Post by Jensson »

HWR_14 wrote: post #369
account42 wrote: post #347

Earlier quoted context omitted.

I'd expect the notice to be on the same screen where the ad or ad-like content is shown if the regulation intends to actually make a difference.

So you expect the movie to pause for a disclaimer?

I think he would expect the movie to not feature undisclosed ads everywhere, if those ads would ruin the movie then the movie shouldn't have any.

Re: We're testing new ad formats in Search and expanding our Direct Offers pilot

#509

Post by s1artibartfast »

rcxdude wrote: post #395
s1artibartfast wrote: post #327

Earlier quoted context omitted.

I need a new dishwasher. I dont want to go knocking on doors until I find somewhere that sells them. Im glad they have signs, webpages, and info sheets. Promotion and discovery are important. Advertising is the spread of information. Of course some can be bad or misleading, and that is bad.

Publishing information about your product on your own website is not really what most people consider advertising. Nor is being added to lists of similar products. Most people object to 'push' advertising, where attempts to persuade you to buy a product are inserted whereever your attention is, as opposed to 'pull' processes where you have a need and are trying to gather information on how best to solve it.

How about buying a spot in the yellow pages?

Re: We're testing new ad formats in Search and expanding our Direct Offers pilot

#510

Post by s1artibartfast »

_DeadFred_ wrote: post #426
s1artibartfast wrote: post #327

Earlier quoted context omitted.

I need a new dishwasher. I dont want to go knocking on doors until I find somewhere that sells them. Im glad they have signs, webpages, and info sheets. Promotion and discovery are important. Advertising is the spread of information. Of course some can be bad or misleading, and that is bad.

Your examples are of passive information gathering. Surveillance driven behavioral manipulation across every screen you own is a different than looking up the list of local appliance stores. I rarely see ads trying to compete on product specs. When there is information it is low value and distorted because it has huge holes from selective omissions.

yes, that is the point I am making. It is not advertising that is bad, but particular types of advertising that bother people. Those that are misleading or intrusive.
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