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Google Brass Set 2023 as Deadline to Beat Amazon, Microsoft in Cloud

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Re: Google Brass Set 2023 as Deadline to Beat Amazon, Microsoft in Cloud

#501
post #447

Googler here. My opinions are my own; I have no non-public knowledge on this topic. I do not understand the hyperbole around this report. Nowhere does it say that Google plans to shutter GCP if it doesn't reach #1 by 2023. > said people with knowledge of the matter. As in, people who may not have even been at said meeting which took place nearly two years ago, under a different VP and now a different CEO, and saw som…

I agree your sentiments here. The goal for Alphabet is to make Cloud platform business profitable not shutting it down. From this article it looks like it hasn't been so since 2014 after GOOG gave it full attention. And to be profitable, Alphabet execs thought it has to be within top 2 to be profitable, I am unsure if that's true, given the cloud business is still a slow and painful transition process for Fortune 100…

Google has cool things in GCP, but I struggle to imagine them being _popular_, cool, things.

If your product or project is big enough to require the scaling and capacity that GCP offers then you’re also probably big enough to be risk-averse about predicating your product’s viability on a platform you don’t control. The way I see AWS and Azure’s success: they replaced server colocation, dedicated server rentals and shared hosting for application hosting because they eliminated the costs and burden of systems administration and hardware maintenance. If you’re a company that did move to AWS/Azure - provided you stuck to their commodity offerings (App Service, EC2, RDS, Azure SQL, etc) you can move back to your own hardware just fine. For other things like S3/Azure Storage which are hard to move in-house, at least it’s easy to separate that from the rest of your application.

But what does GCP have that is cool - but without associated costs of what is essentially vendor lock-in? Without a solid contract/guarantee from Google that some binary I wrote that uses a GCP-exclusive service _will_ be supported for a minimum of 2-5 years it’s hard for me to justify risking it.

Re: Google Brass Set 2023 as Deadline to Beat Amazon, Microsoft in Cloud

#502

Earlier quoted context omitted.

Man my firm was looking into going ahead GCP and now this

Its kind of ridiculous that this is the moment in time they decided to pull the plug. It feels like they leaked this to ensure they could get out of cloud by 2024. GCP cloud skills/certs have just started becoming marketable. Only recently has GCP become something you can seriously suggest to managers and point to BigQuery, Stack driver, firebase and cloud run as reasons to switch. Cloud Run, dialogflow, bigquery and…

And you’re kind of demonstrating why enterprises don’t take GCP seriously.

How is their enterprise support? The decision makers would hear everything you say and you might as well be speaking Greek.

The one CYA question they are going to ask is where does GCP fall on the Magic Quadrant? If things go wrong with GCP they will have to explain why they chose it.

Re: Google Brass Set 2023 as Deadline to Beat Amazon, Microsoft in Cloud

#503
post #202

I'm surprised that the overall sentiment of the comments indicates that gcloud's offerings are inferior to aws / azure. I've worked with all of the clouds and have found Google to have the best product. Their GKE with built in Istio support is a killer feature. Spanner is best in class. Competitors do not provide a useable alternative to Firestore realtime database. Pizza Hut is the most popular pizza in the USA, doe…

Bigquery is excellent too

BigQuery is by far their killer app. Every place Ive interviewed for or worked with that uses GCP uses it mainly for BigQuery.

Dataflow and Cloud Run are likely to be up there soon.

Re: Google Brass Set 2023 as Deadline to Beat Amazon, Microsoft in Cloud

#505

As a Google Cloud Platform customer, this is pretty concerning news and seems likely to drive me to start looking at alternatives and also likely to avoid placing any dependencies on Google-specific platform features. So, if any Google Cloud employees are reading this, please report back that this just killed any interest I had in Anthos, Google Cloud Run, the managed Google "Kubernetes Apps", etc. Pretty much anythi…

Cloud Run is compatible with the Knative open source project, so you should be able to take your apps to a different cloud like you would with Kubernetes.

Re: Google Brass Set 2023 as Deadline to Beat Amazon, Microsoft in Cloud

#506

Googler here. My opinions are my own; I have no non-public knowledge on this topic. I do not understand the hyperbole around this report. Nowhere does it say that Google plans to shutter GCP if it doesn't reach #1 by 2023. > said people with knowledge of the matter. As in, people who may not have even been at said meeting which took place nearly two years ago, under a different VP and now a different CEO, and saw som…

Given Google's track record of killing products people depend on, I can imagine the hesitation managers feel when they consider moving mission critical applications to Google.

Risking losing funding if they don't surpass AWS or Azure is a scary thought. It's a shame because GCP is very good from what I've read.

Re: Google Brass Set 2023 as Deadline to Beat Amazon, Microsoft in Cloud

#507

Googler here. My opinions are my own; I have no non-public knowledge on this topic. I do not understand the hyperbole around this report. Nowhere does it say that Google plans to shutter GCP if it doesn't reach #1 by 2023. > said people with knowledge of the matter. As in, people who may not have even been at said meeting which took place nearly two years ago, under a different VP and now a different CEO, and saw som…

the problem is the timeframe. the decision is a sound one - at some point google has to cut its loses. but not in 3 years -- thats too early. if you want to be in the cloud business, you have to commit to trying to make a run for it for at least 5-7 years. it will take that long for the business to build

The article goes into more detail that it was a 5 year plan. Their source told them about meetings that took place in 2018 and they agreed on funding until 2023.

Re: Google Brass Set 2023 as Deadline to Beat Amazon, Microsoft in Cloud

#508

Earlier quoted context omitted.

It's the opposite of what AWS is doing, but not what Amazon as a whole is doing. There was a recent article that said they're considering cost-cutting in the Alexa business unit [1]. [1] https://www.theinformation.com/articles/amazon-learns-a-new-...

Does it seriously take 10k people to make Alexa? And she's way dumber than Google. Yes, they should be cutting some costs.

Maybe it's one of those many-if-statements style AIs.

Re: Google Brass Set 2023 as Deadline to Beat Amazon, Microsoft in Cloud

#509

Earlier quoted context omitted.

The problem is that Google has a credibility problem wrt supporting their products over long periods of time. Even if this particular report is wrong, it's still "true" in that sense. For potential users, why should we take the risk when there are other competitors that don't have this problem?

Google could fix this credibility problem in a single step by simply saying "We won't materially change documented functionality of services A, B, or C in the next 5 years. Upon breach of this promise, we will pay any affected user $10M". If they did that, I'd trust them. If they breached my trust, I'd get a cool $10M. They wouldn't shutdown the service because of the extreme financial disincentive to do so.

That opens them up to a ton of liability (what if something unforeseen happens), for very little gain. I can't imagine any company doing something like that.

Re: Google Brass Set 2023 as Deadline to Beat Amazon, Microsoft in Cloud

#510

Googler here. My opinions are my own; I have no non-public knowledge on this topic. I do not understand the hyperbole around this report. Nowhere does it say that Google plans to shutter GCP if it doesn't reach #1 by 2023. > said people with knowledge of the matter. As in, people who may not have even been at said meeting which took place nearly two years ago, under a different VP and now a different CEO, and saw som…

>So it's not about being #1, it's about being profitable.

Stop, do you mean that despite cutting the corners with technical support and having a weaker offering than the competition, GCP is not freakin' profitable?

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