Having worked in large enterprises like this, I can also picture some small team, or loud individual with a super ego, pushing for this kind of stuff as if it is a good idea.
For every... say 20 PM/Product Manager/Lead/Devs that actually listen to customers and want to create great software, there’s always Some Dunning Krueger clueless individual who pushes for stuff like this. Often they’re the loudest in the room, while everyone else is suffering from imposter syndrome and afraid to speak up.
[soapbox off].
Sorry. My rant for the month.