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Introducing Messenger Platform and Businesses on Messenger

developers.facebook.com

51–59 of 59 posts

Re: Introducing Messenger Platform and Businesses on Messenger

#51
post #14

Oh look NSA had a product launch today. On a serious note I flirted with installing Messenger several times and couldn't go through with it after facing all the app permissions. As a platform I wonder if this will follow the same path as the Facebook Games/Apps platform. Rampant use, rise of at least one game company (Zynga), then gradual but consistent desertion. As a service for businesses, this is interesting and…

I agree with your stance on Messenger, yet I have found Cyanogen's Privacy Guard more than satisfying to limit Messenger's "spying" powers. Outside of the US(?) I don't think that this has got much chance of taking off. The legal / data privacy ramifications of support knowing a customer's fb profile and all the information contained therein are something I find quite difficult to quantify.

Hi from Cyanogen! Glad you like Privacy Guard!

Re: Introducing Messenger Platform and Businesses on Messenger

#52

What is the goal of all this? Facebook used to be the platform, and apps could go viral there. Then they made it so that you can't even get a list of all friends. Now messenger is the platform instead of the newsfeed? OK, what can I embed in it, and why would I do it? What benefits does our app get from it over SMS invitations?

I'm sure Facebook sees value in newsfeed still. They're just not going to put their eggs in one basket. It makes sense to try new things and see what sticks

Re: Introducing Messenger Platform and Businesses on Messenger

#53
post #25

Earlier quoted context omitted.

Stickers have been around since Yahoo Instant Messenger in the early 2000s. Official Accounts have also been in various IM programs. Meebo had a nifty implementation of this, but it has been done before. Payments might be original, not sure. It is at least new to the US market. Media Rich Sharing is also old hat, I recall YIM also having this to some extent. In the very least, they had games you could play with frien…

While I agree that all of these ideas have been thought of prior to the Asian chat apps, it's largely the similarity in execution that FB Messenger is taking compared to WeChat/ Line/KakaoTalk that the parent is talking about. One important thing that the Asian messengers have executed better than the others is monetization of IM, something which has eluded Western messengers for a long time. To this day, FB still do…

Line reported earnings of $600M+ and WeChat $900M+ from stickers/games/ads last year

And yet people still think $19B for WhatsApp was ridiculously overpriced. WhatsApp had roughly double the number of monthly active users compared to WeChat back when they last released comparable numbers[1].

[1] "WhatsApp has 430 million MAUs [in Q3 2013], while WeChat had 272 million active users" https://www.techinasia.com/messaging-apps-should-reveal-mont...

Re: Introducing Messenger Platform and Businesses on Messenger

#54

Before anyone starts thinking this stuff is super-innovative and new, let me tell you what's really going on here: Facebook wants to make Messenger into a platform in the same way the big Asian chat apps are. Things like Weixin/WeChat or LINE. I mean, just look at the most recent additions to Messenger: - Stickers. These grew in popularity starting in Asian apps. [0] - Using Messenger for payments [1] and to send mon…

Good. I've been waiting for a non-SMS and non-iMessage way of communicating. Americans shouldn't be tied to cell phone plans or the Apple vertical monopoly in order to communicate.

In Japan, for example, we are starting to see individuals not even purchase a smartphone but just an ipad, ipod, or some sort of wireless device along with a portable wifi hotspot. This enables them to use whatever device they want to communicate. It is certainly far from ubiquitous but the fact that it is possible to get by on a data plan is exactly how the wireless net should work.

Now a facebook, LINE, WeChat, WhatsApp, Viber regional monopoly isn't the ideal end-game either. But it looks like it will take that first step before some sort of standard beyond plain SMS emerges.

Re: Introducing Messenger Platform and Businesses on Messenger

#55
post #24

Before anyone starts thinking this stuff is super-innovative and new, let me tell you what's really going on here: Facebook wants to make Messenger into a platform in the same way the big Asian chat apps are. Things like Weixin/WeChat or LINE. I mean, just look at the most recent additions to Messenger: - Stickers. These grew in popularity starting in Asian apps. [0] - Using Messenger for payments [1] and to send mon…

>All of these features were pioneered in Asia. They're either trying to bring the innovations westward in the hopes that they can build a similar platform, or they're defending against the possibility that foreign apps like this will expand and take over their marketshare. There's likely a third aspect: Fb (& Snapchat, et al) framing/reframing their services to be more familiar/comfortable for East Asian users as the…

Messaging apps are all about social connections. Any kind of monetization has to build upon that.

Even if FB/Snapchat tries to make themselves more agreeable towards Asian markets, they still need to face the question from customer like this: if I have something (Line/Wechat/Kaokao Talk) that works great for me and my friends, what is the reason for me to use their western counterparts (FB/Snapchat)? Only because they are trying to make themselves similar to the local competitors ? That is not convincing enough.

Re: Introducing Messenger Platform and Businesses on Messenger

#56
post #20
post #3

I wonder if this is why they shut off their XMPP Messenger integration earlier this spring.

It's not gone just yet. It has a few more weeks of life. I saw this headline and thought maybe there'd be a way to continue to use Facebook messenger in Adium. Nope. Only if you're building an "app" for iOS or Android.

Can't someone (either from Adium or from the community) just develop a "Facebook" plugin for Adium using their "new" way of doing things?

Sure, you can't use XMPP anymore, but that's okay, right?

Re: Introducing Messenger Platform and Businesses on Messenger

#57
post #48

Earlier quoted context omitted.

Y! Messenger monetized branded themes. National advertisers would pay for the experiences, users got to pick from branded backgrounds and emoticons. Chris Szeto, then Y! Messenger head, pioneered this revenue model. It was quite lucrative but then WebIM became a thing (a la Meebo) and the market shifted away from Desktop downloads. FF a few more years and we see Mobile eat WebIMs lunch. The cycle continues... Thanks…

Thank you for better knowing history! :)

Here just to say I am also a former meebo user who liked the experience. I used it till it was no more. That time was a sort of golden age for text chat. We could have all services unified and easy to use from one single place. Now it is all messed up.

Re: Introducing Messenger Platform and Businesses on Messenger

#58
post #8

Earlier quoted context omitted.

It's criminal that you can't text message businesses. That seems to me the most obvious route. Any IP-based phone system should support this. Not sure how it would work with AT&T.

Are you kidding me? I'm only 32, and I'd never consider texting a business. Call? Sure. Email? Sure. But texting? Seriously?

Pretty much the entire world's preferred communication method is text messaging so I think I'm on sturdy ground here.

Re: Introducing Messenger Platform and Businesses on Messenger

#59

Oh look NSA had a product launch today. On a serious note I flirted with installing Messenger several times and couldn't go through with it after facing all the app permissions. As a platform I wonder if this will follow the same path as the Facebook Games/Apps platform. Rampant use, rise of at least one game company (Zynga), then gradual but consistent desertion. As a service for businesses, this is interesting and…

As far as I've heard (no numbers) the games platform is still fairly popular - which was a surprise to me because I've not seen any games in my feed for years. Apparently this is because facebook realised how annoying it was for non-gamers to get game spam, so they automatically hide the gaming widgets from people who avoid using them.

(It is possible that your view of "gradual but consistent desertion" is accurate, just pointing out that it seemed like that to me too, but things are not always as they seem)

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