Is their product actually competitive? I had tried it once long ago, but currently I don't see any particular niche where it'd be superior to dropbox/google drive/onedrive/whatever. What am I missing here?
Sharing files outside of a company is useful and often problematic. But ironically a lot of large enterprises will block sites like box. Having an ftp style system on your own network is faster to upload and less likely to be blocked by the receiving party.