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The first physical Facebook fan counter for local businesses

smiirl.com

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Re: The first physical Facebook fan counter for local businesses

#52
post #16
post #14

This is genius and fills a real need, here's why: I've spent the last two years building out a customer acquisition program for a brick & mortar chain with ~50 locations. We CONSTANTLY try to train the people in the store to ask for reviews / likes / etc which is a cornerstone of local SEO and the customer acquisition process. The biggest issue that we encounter is that store employees have trouble figuring out how /…

Wow, that's encouraging for us, you totally seized what we are trying to do with this device. Let's get in touch!

Well done to you guys. This is a very good idea. I can see many potential extensions and applications. I was asking myself if this would have been as cool had this been just an LCD screen? Does this look cool because there is something exciting about manipulating a physical object with a simple digital signal? Is it the simplicity of this counter? I can't put my finger on it, but it certainly looks very cool to me :-) I would love to understand the philosophy that drove you to create this - if you can share. Because, you are on to something! :) I have shared this link with a friend and a cousin, both of them run their own store. Maybe you will hear from them soon. If you are interested in bringing this to new markets (e.g. India/SE Asia), drop me a note - maybe I can help.

I have to say it again - very well done :)

Re: The first physical Facebook fan counter for local businesses

#53
post #44
post #14

This is genius and fills a real need, here's why: I've spent the last two years building out a customer acquisition program for a brick & mortar chain with ~50 locations. We CONSTANTLY try to train the people in the store to ask for reviews / likes / etc which is a cornerstone of local SEO and the customer acquisition process. The biggest issue that we encounter is that store employees have trouble figuring out how /…

CTA is a good point. I'll cast my vote for a QR code also - as much as they're apparently hated, they do tend to work, and are usually easier than punching in a URL (plus, they should be able to open the FB app directly). Or NFC / Android beam would be awesome, but there aren't too many phones that support it yet.

Sorry, but the SMS generation is more likely to search for your brand than use a QR code. And since this is a display, you won't always be able to reach it to tap for NFC.

Just show the Facebook URL of the store.

Re: The first physical Facebook fan counter for local businesses

#54
post #16

Earlier quoted context omitted.

Wow, that's encouraging for us, you totally seized what we are trying to do with this device. Let's get in touch!

You should definitely make it easy for them to "like" the store they are in while they are on their visit. I understand that searching for he business on the mobile device would work, but if there was faster way, you should consider adding it as an upgrade.

The Facebook page should also be mentioned on the receipt

Re: The first physical Facebook fan counter for local businesses

#55
post #44

Earlier quoted context omitted.

CTA is a good point. I'll cast my vote for a QR code also - as much as they're apparently hated, they do tend to work, and are usually easier than punching in a URL (plus, they should be able to open the FB app directly). Or NFC / Android beam would be awesome, but there aren't too many phones that support it yet.

Sorry, but the SMS generation is more likely to search for your brand than use a QR code. And since this is a display, you won't always be able to reach it to tap for NFC. Just show the Facebook URL of the store.

>the SMS generation is more likely to search for your brand than use a QR code

I keep hearing this. I keep seeing the opposite. Have data, or...?

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