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Ferrari shares fall after launch of first EV as Jony Ive design proves divisive

theguardian.com

51–60 of 125 posts

Re: Ferrari shares fall after launch of first EV as Jony Ive design proves divisive

#51
post #18

What prevents car manufacturers from taking a normal-looking body style and electrifying it? Seems popular with the aftermarket mods. Every hybrid and EV I can think of looks like a suppository. Edit: I asked AI the same question and it reminded me that BMW’s i4, Camry Hybrid, Porsche Taycan, Ferrari 296 GTB (hybrid), Corvette E-Ray, F150 Lightning, and Genesis Electrified G80 all look fairly similar to standard ICE…

especially with older cars . would love to revive cars from 60s-80s

I love the look of old cars, but there's a lot of modern safety advances sacrificed with driving around in a classic. Obvious would be modern seat belts and air bags. Less obvious are crumple zones. There's plenty of other things I'm sure that have been added in modern cars. A modern EV with the body of a 1969 Corvette Stingray or 1969 Camaro would be amazing. I'm talking modern interior materials for sound dampening and comfort like updated ACs not modern touch screen nonsense.

Re: Ferrari shares fall after launch of first EV as Jony Ive design proves divisive

#52
post #47

As someone who is not in the market for a Ferrari, I feel like I am crazy for actually kinda liking the look of it? (The blue is bad, they should have used the red one for all of the marketing) I mean, I feel like it should be a departure from the Ferrari look since it really isn't one that fits the expectation of what a Ferrari is. It feels like this is more an expansion of the Ferrari brand into a new segment while…

> As someone who is not in the market for a Ferrari, I feel like I am crazy for actually kinda liking the look of it?

s/Ferrari/Tesla and I think we have the sentiment of any cybertruck owners

Re: Ferrari shares fall after launch of first EV as Jony Ive design proves divisive

#55
post #47

As someone who is not in the market for a Ferrari, I feel like I am crazy for actually kinda liking the look of it? (The blue is bad, they should have used the red one for all of the marketing) I mean, I feel like it should be a departure from the Ferrari look since it really isn't one that fits the expectation of what a Ferrari is. It feels like this is more an expansion of the Ferrari brand into a new segment while…

I am also not in the market for a Ferrari. The problem is that it looks so pedestrian. Personally, I think the Ioniq has more personality. For a 600k car, it should have some appeal. This just looks like every other EV; it’s generic and boring.

I think they might have had much more success with a strategy like the R32 EV. Take something classic (like the Testarossa) and electrify it. Remind people that EVs are an evolution rather than a capitulation to generic boringness.

Re: Ferrari shares fall after launch of first EV as Jony Ive design proves divisive

#56

Earlier quoted context omitted.

imo the exterior looks like a cartoon BYD and should be killed with fire. however while folks are negative on Ive for the car shape, he only designed the interiors not the car body, and the interiors are kinda lovely car interior design: -no touchscreen (dangerous while driving) -clicky, intuitive tactile switches and buttons -thoughtful use of color (display base color changes based on driving mode) I mean even just…

> he only designed the interiors not the car body TopGear reports otherwise [0]: > In a genius move, they hired design agency LoveFrom to handle the exterior and interior execution: that’s headed by former Apple chief design officer, Sir Jonathan Ive. [0] https://www.topgear.com/car-news/electric/its-finally-here-m...

you are correct, I amend my claim.

the interiors are nice, but overall imo the car is a design failure.

Re: Ferrari shares fall after launch of first EV as Jony Ive design proves divisive

#57
post #34

Earlier quoted context omitted.

imo the exterior looks like a cartoon BYD and should be killed with fire. however while folks are negative on Ive for the car shape, he only designed the interiors not the car body, and the interiors are kinda lovely car interior design: -no touchscreen (dangerous while driving) -clicky, intuitive tactile switches and buttons -thoughtful use of color (display base color changes based on driving mode) I mean even just…

Is the giant rectangle in the middle of the dashboard not a touchscreen?

fair point, but it is not a tesla-style “giant iPad”

primary inputs while driving are buttons and knobs

Re: Ferrari shares fall after launch of first EV as Jony Ive design proves divisive

#58
post #18

Earlier quoted context omitted.

especially with older cars . would love to revive cars from 60s-80s

I love the look of old cars, but there's a lot of modern safety advances sacrificed with driving around in a classic. Obvious would be modern seat belts and air bags. Less obvious are crumple zones. There's plenty of other things I'm sure that have been added in modern cars. A modern EV with the body of a 1969 Corvette Stingray or 1969 Camaro would be amazing. I'm talking modern interior materials for sound dampening…

I agree. Love older cars in the way they look, but I consider them only a little safer than a motorcycle.

And plenty of people drive motorcycles and old cars every day without incident. Just from a percentage basis it’s not as safe.

Re: Ferrari shares fall after launch of first EV as Jony Ive design proves divisive

#59
The design says: "Look at this nice Ferrari-branded toy car! You should have one in your garage, it would look cute next to your real car (_Real_ Ferrari, gas engine, looks like a sleek lion about to eat its prey)". In that sense, it might be perfect - for a brand that's not yet certain that it can stay true to itself in a EV-only world?

Re: Ferrari shares fall after launch of first EV as Jony Ive design proves divisive

#60

Earlier quoted context omitted.

I love the look of old cars, but there's a lot of modern safety advances sacrificed with driving around in a classic. Obvious would be modern seat belts and air bags. Less obvious are crumple zones. There's plenty of other things I'm sure that have been added in modern cars. A modern EV with the body of a 1969 Corvette Stingray or 1969 Camaro would be amazing. I'm talking modern interior materials for sound dampening…

I agree. Love older cars in the way they look, but I consider them only a little safer than a motorcycle. And plenty of people drive motorcycles and old cars every day without incident. Just from a percentage basis it’s not as safe.

The safety features of modern cars are more like an insurance policy where you don't think about it until you actually need it. I replaced a 2007 Corolla with a 2015 one where after just a few months of owning the car I was in a t-bone accident on the driver side. The 2015 had side impact curtains that really saved me that I cannot imagine what would have happened in the 2007 model. I walked away from that with just a couple of scrapes.

The plenty of people comment also reminds me of the sayings about airliners. It's not that there's a lot of accidents, but when they do happen, there tends to be higher percentage of fatalities.

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