Getting a site to load quickly isn't that difficult from a technical perspective. You just need to strip out everything that slows it down. If you can deliver a page of HTML and inlined CSS that renders without JS or images then your site will be fast (or at least it'll be perceived as fast, which is fine.) So long as you're using some fairly reputable hosting infrastructure (AWS, Azure, Google, etc), and if you're r…
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Eventually you'll want to know what users are doing, and specifically why they're not doing what you expected them to do after you spent ages crafting the perfect user journeys around your app. Then you'll start wondering if installing something to record sessions is actually a great idea that could really help you optimize things for people and get them more engaged (and spending more money.)
Fast forward three years, and you'll be looking at the source of a page wondering how things got so bad.