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Steve Jobs would have fired everyone

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Re: Steve Jobs would have fired everyone

#51

This is something I posted on Threads yesterday, but this kind of thing comes up every WWDC and every September. > It’s WWDC week. Every time this rolls around, I see people saying the same sort of thing. “Steve Jobs wouldn’t have done this”. > Firstly, Jobs wasn’t perfect. He got a lot of things right and a lot of things wrong. His opinion wasn’t the end of the argument when he was alive, and it’s certainly not now…

Steve Jobs himself asked everybody at Apple not to second-guess what he would have done. I'm pretty sure they show quotes when they train executives at Apple University.

Re: Steve Jobs would have fired everyone

#52

Earlier quoted context omitted.

They are called Apple, why are you surprised about fruid salad? Additionally why would Apple be interested in making cross platform coherence easier? Just buy Apple if you want the cool design.

I agree, but I think they're not in the position anymore to enforce this. Years ago this would have been a valid move, but companies that switched to cross platform will not move back. It saves costs and adds velocity to just have one team for both platforms.

Companies will have to decide if they want the cool design or their own consistent look.

Re: Steve Jobs would have fired everyone

#53

The "it would have been different under Steve Jobs" trope is coming up every so often when Apple introduces a radical new feature. Oftentimes I don't agree but in this case I absolutely do. A huge amount of engineering to get these shader effects right, but the outcome will be that the platforms will look more like a fruit salad and less coherent. Companies that invested in React Native, Flutter, Tauri, or alternativ…

As with everything related to Apple, most likely this change is related to something coming in a year or two that needs transparent widgets. Now devs have time to adjust their applications for this system, which makes the next update easier. Could be AR glasses or a consumer level VR headset, or something completely different.

You would think this would be obvious to everyone. Clearly Apple is prepping for a digital overlay on the real world. Also less UI interaction, more voice/AI interaction.

Re: Steve Jobs would have fired everyone

#54

The "it would have been different under Steve Jobs" trope is coming up every so often when Apple introduces a radical new feature. Oftentimes I don't agree but in this case I absolutely do. A huge amount of engineering to get these shader effects right, but the outcome will be that the platforms will look more like a fruit salad and less coherent. Companies that invested in React Native, Flutter, Tauri, or alternativ…

As with everything related to Apple, most likely this change is related to something coming in a year or two that needs transparent widgets. Now devs have time to adjust their applications for this system, which makes the next update easier. Could be AR glasses or a consumer level VR headset, or something completely different.

Very interesting take - infinitely more insightful that any knee-jerk reaction I've seen up till now!

Re: Steve Jobs would have fired everyone

#55

The "it would have been different under Steve Jobs" trope is coming up every so often when Apple introduces a radical new feature. Oftentimes I don't agree but in this case I absolutely do. A huge amount of engineering to get these shader effects right, but the outcome will be that the platforms will look more like a fruit salad and less coherent. Companies that invested in React Native, Flutter, Tauri, or alternativ…

As with everything related to Apple, most likely this change is related to something coming in a year or two that needs transparent widgets. Now devs have time to adjust their applications for this system, which makes the next update easier. Could be AR glasses or a consumer level VR headset, or something completely different.

Well I agree that with Apple there is always some sort of plan. But the real question would be: is that plan worth it?

Considering what they are doing with the Vision Pro, I am extremely skeptical. I think Apple has lost touch with why people bought their stuff and this is more evidence of that.

Re: Steve Jobs would have fired everyone

#56
post #45

I know people hate this but it shows a huge problem: innovation in operating system design. It's really a tough one. You really want the basic functionality to be very stable and unchanging to save yourself and others incompatibility pain over the next decades. OTOH, you need to release a new OS every now and again to show the markets that you are doing something. So they did a cosmetic upgrade like changing the grap…

UI is fashion-driven like clothing or furniture or car design. That's not new, it's just hard to admit for us techies that such a thing exists in our world. And just like with fashion, some changes are not for 'better' but for 'cooler' or 'more interesting'. The question is how far on the 'worse' scale you're willing to go to get up on the 'cool' scale. Otherwise, we'd all still be running Windows Server 2000...

Windows Server 2000 was great though! Or maybe that’s what you’re saying. I’m fine with all kinds of UX flash as long as it can be disabled; especially animation.

Re: Steve Jobs would have fired everyone

#58
post #57

Lest we forget, Jobs LOVED the original iMac Hockey Puck Mouse and wanted the iPhone to only run a handful of Apple-designed apps.

The original iPhone was supposed to be used for PWAs. Job's vision actually made way more sense in retrospect although what Apple produced was ultimately much more profitable for them.

Re: Steve Jobs would have fired everyone

#59
post #40

I think Apple is well aware that this Liquid Glass design is harder to read and it's intentional. They want to train/prepare users for upcoming lighter AR glasses UI experience, where everything will be superimposed over "reality" with some glass-style UI and will be harder to read.

The current visionOS design is perfectly legible even with all of its translucency. This is far worse than that.

Re: Steve Jobs would have fired everyone

#60

I think it outlines a bigger problem we have in the tech industry: innovation for the sake of innovation. When you have an in-house design team, or development team, you will, inevitably, reach a point where your product is "ready": design was finalized, functionality is there, and aside from minor bug fixes, there is nothing else really to do. Then you ask yourself, what should you do with the in-house teams? The lo…

> I think it outlines a bigger problem we have in the tech industry: innovation for the sake of innovation.

Yeah. Imagine the world if all the tech companies stopped spouting useless new features every day and dedicated 3-5 years on fixing bugs and improving the existing products / performance.

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