Apple would make you buy a new machine just to install a new application, if they could. I have confidence they will figure it out, in due time. There is, after all, tremendous pressure to maintain their revenue.
New Apple Macbook Pro RAM is soldered to the motherboard | Ian Chilton
51–60 of 319 posts
Re: New Apple Macbook Pro RAM is soldered to the motherboard | Ian Chilton
#52Earlier quoted context omitted.
In advertising it is very important to keep the message simple and straightforward. Adding (too many) details makes the ad ineffective. Most people who knows the big deal about size & weight can see it on the details page and in the movie ads. The retina screen is what the competition can't match, not fully nor partially.
This is exactly what I thought was happening, from the press headlines and the front page. (That it's a new macbook with retina display.) Until I clicked the video and found out the extent of the reduction here. They have completely blown the announcement in my opinion. Even something as little as "The All-New Macbook with Retina Display" would have been enough to draw attention to it. ('all-new') It's not everyday t…
What I don't understand is why it is marketed as a MacBook Pro, and not as a 15" MacBook Air. It has much more in common with the Airs than the Pros.
Re: New Apple Macbook Pro RAM is soldered to the motherboard | Ian Chilton
#53Earlier quoted context omitted.
It is impressive, but considering the obvious compromises(replaceable components and ports) and the probable compromises(harder serviceability) i wouldn't quite call it a miracle. I also don't understand what the rationale is behind sacrificing Pro features for size on a laptop marked "Pro".
My guess is that this isn't a macbook pro. Not for long. A fuckup or a compromise, but either way a departure from Apple's normally impeccably simple naming & branding of product lines. This is just a macbook. If all goes well and Apple can get prices down there might not be pros or airs anymore, just macbooks. In three sizes. I think Apple have somewhat of an aversion to having price be the only or main differentiat…
I don't think it's quite as stark as you say.
This is a transition product just like the original Macbook Air was, which incidentally also looked like an odd duck compared to the clarity of having Macbook and Macbook Pro lines.
It's likely just a typo in your comment, but the Pro Retina is a 15.4" model, not 13".
Re: New Apple Macbook Pro RAM is soldered to the motherboard | Ian Chilton
#54Earlier quoted context omitted.
Personally, while I understand why thinness might be great for some, I don't understand how they can sacrifice essential features(exchangeable components and ports(GigE)) for a few mms or grams on a laptop that is clearly marked "Pro". I'd think that exactly pros would be the ones that would make use of these features the most.
I appreciate the kind of perspective you have, but I own 3 MBP and I use the ethernet about once a year - normally when doing an initial Time Machine backup. Wireless is sufficient for all day to day tasks in my experience. * Finally, if it really is a problem, buy the Thunderbolt to GigE adaptor.
Carrying around adapters is a solution buts its not fun or elegant. Especially when you don't always need them in the same place.
I think the point is valid. One of the things "pros" need is ports. Ports that hardware assumes you have because its standard on most machines. This thing about ports is that you don't need them unless you do. Maybe you never use ethernet, but a lot of people do. Maybe you need to plug in to set up a router. Maybe a hotel room only has ethernet. Maybe your office environment requires ethernet.
I've been using a mac at work for years and ports have always been a pain. Need to plug into a projector? Connect to a TV? More than 2 USBs? As often as puling out adapters, the solution is use someone else's machine.
Re: New Apple Macbook Pro RAM is soldered to the motherboard | Ian Chilton
#55Earlier quoted context omitted.
This is exactly what I thought was happening, from the press headlines and the front page. (That it's a new macbook with retina display.) Until I clicked the video and found out the extent of the reduction here. They have completely blown the announcement in my opinion. Even something as little as "The All-New Macbook with Retina Display" would have been enough to draw attention to it. ('all-new') It's not everyday t…
What I don't understand is why it is marketed as a MacBook Pro, and not as a 15" MacBook Air. It has much more in common with the Airs than the Pros.
Because it doesn't taper to a penny-edge and weighs several pounds more. It's not really what the "Air" was about.
If you say "15 inch air" people have expectations that you couldn't have fit all the muscle this thing has into.
Re: New Apple Macbook Pro RAM is soldered to the motherboard | Ian Chilton
#56How is this news? I think it's well known that the new Retina-MBPs have made some hardware-upgradeability sacrifices in exchange for portability.
I struggle to see this as anything but a planned obsolescence, anti-3rd party power grab given the minute additional space required to use a replaceable RAM stick. The SSD is on an add in board, also between the main board and base.
Re: New Apple Macbook Pro RAM is soldered to the motherboard | Ian Chilton
#57Earlier quoted context omitted.
In advertising it is very important to keep the message simple and straightforward. Adding (too many) details makes the ad ineffective. Most people who knows the big deal about size & weight can see it on the details page and in the movie ads. The retina screen is what the competition can't match, not fully nor partially.
This is exactly what I thought was happening, from the press headlines and the front page. (That it's a new macbook with retina display.) Until I clicked the video and found out the extent of the reduction here. They have completely blown the announcement in my opinion. Even something as little as "The All-New Macbook with Retina Display" would have been enough to draw attention to it. ('all-new') It's not everyday t…
"All-new" in advertising is so overused as to be meaningless. It would make 25% of those eight words into white noise.
Re: New Apple Macbook Pro RAM is soldered to the motherboard | Ian Chilton
#58The real news is that they could shave as much of the macbook off as they actually did. Did you see the video? The screen display is now 'attached directly' to the unibody with no 'glass layer'. What does that even mean? Whatever it means, it's obviously not user-serviceable. I was amazed at how much they got off the macbook in size and weight - EDIT: everywhere, off the whole machine - and they're idiots for not put…
The screen used to be a module that was encapsulated inside a metal shell and covered with a glass layer. This meant the module itself had to have at least some degree of self-containment as an independent module, with some form of backing (however thin/flimsy) and a layer of glass to hold the "LC" (liquid crystal) in.
Now the screen IS the display module. The metal shell is the actual backing of the LCD module, and the glass is the actual LC-retaining surface.
As for not touting improvements in depth & weight: there's only so much trumpeting of awesomeness that the audience can take before they glaze over. While not the only selling point, the screen is a major factor their advertising group is focusing on. Even without prominent declaration, you & I & others "get it" that it's lighter & thinner. It's not that Apple is neglecting a miracle of engineering, it's that flouting too many miracles at once numbs the audience and degrades the experience ... which methinks is why we did not see new iMacs: one piece of overwhelming awesomeness is enough for the month.
Re: New Apple Macbook Pro RAM is soldered to the motherboard | Ian Chilton
#59The real news is that they could shave as much of the macbook off as they actually did. Did you see the video? The screen display is now 'attached directly' to the unibody with no 'glass layer'. What does that even mean? Whatever it means, it's obviously not user-serviceable. I was amazed at how much they got off the macbook in size and weight - EDIT: everywhere, off the whole machine - and they're idiots for not put…
They made a huge deal out of the fan, which was exactly what I was expecting from Apple.
But you're right, I read somewhere that it weighed almost as much as a macbook air. But didn't see that advertised on Apple's website. Which was for me the biggest news next to the new display.
Re: New Apple Macbook Pro RAM is soldered to the motherboard | Ian Chilton
#60The real news is that they could shave as much of the macbook off as they actually did. Did you see the video? The screen display is now 'attached directly' to the unibody with no 'glass layer'. What does that even mean? Whatever it means, it's obviously not user-serviceable. I was amazed at how much they got off the macbook in size and weight - EDIT: everywhere, off the whole machine - and they're idiots for not put…
Does the thinness of your computer really matter?
To some people. I have an Air. I love it. It's small, It's light, It can fit anywhere. It takes up about as much room as a folder in my backpack, which is awesome for air travel, the more I can get in my carry ons, the less I'm paying for baggage.