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Norwegian ban on Meta behavioral advertising extended to entire EU

datatilsynet.no

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Re: Norwegian ban on Meta behavioral advertising extended to entire EU

#51

Post by mehlmao »

cheriot wrote: post #39
sheepscreek wrote: post #33

Earlier quoted context omitted.

It’s the difference between periodically requesting my inputs/preferences compared to constantly surveilling my every move. The latter gives them constant unchecked access. It’s like handing someone a blank check instead of a check for a fixed amount.

How are they surveilling your every move? Every company has records of what we do in their app. How is using that data for advertising, "constant unchecked access"?

Because it's not just in their app. I do not have an account for any Facebook / Meta product. I am still tracked by them across the internet, they still build a shadow profile on me based on photos and contacts uploaded by friends. There is no way for me to stop them. How is that anything but constant unchecked access?

Re: Norwegian ban on Meta behavioral advertising extended to entire EU

#53

Post by TerrifiedMouse »

f0e4c2f7 wrote: post #19
Daz1 wrote: post #6

[flagged]

Targeted advertising creates an incentive to closely track and monitor users across the entire internet. This tracking data is then collated, packaged, and sold to various parties (advertisers, private intellegece companies, etc) Without targeted advertising this cottage industry and the associated data on people would not have as much of a reason (or any) to exist, improving privacy for the average person.

Google and Facebook probably don’t selling user information to others. Why would they? It’s their moat.

From what I have heard, Google instead sells ad space in real-time with information about the viewer attached to the ad space - but not the identity of the viewer; real life, online alias, or otherwise. Advertisers then in real time bid for that ad space depending on whether they are interested in the viewer characteristics attached to it - it’s all automated / done by preprogrammed bots.

Re: Norwegian ban on Meta behavioral advertising extended to entire EU

#56

Post by ensignavenger »

javier2 wrote: post #28
dyno12345 wrote: post #21

Earlier quoted context omitted.

Facebook 100% does not sell "tracking data" to advertisers or "private intelligence companies". I'd like to see an example of an ad platform that actually does this.

Isnt that what they did for Cambridge Analytics?

No, Facebook didn't sell them the data... they gave it to them... sort of. CA made a personality test, got users to take the test and grant them permission to use their Facebook data. So users gave CA the data. But, the data users gave CA also included data about their friend graph. CA apparently did not reveal what they were going to do with the data. It was also against Facevook ToS to use the social graph data this way. But CA did it anyway. So Facebook did not sell it to them, they just had an API that have the data away. In the wake of the CA scandel, Facebook shut down parts of their API that allowed this data to be obtained.

Re: Norwegian ban on Meta behavioral advertising extended to entire EU

#57

Post by fsckboy »

scandinavians are no different from other people, and changing the rules of advertising will not diminish Norwegian companies from wanting to advertise their goods.

back in the 80's Norway had a ban on cigarette advertising, so Marlboro launched a clothing/lifestyle brand, blue jeans and other cowboy style clothes. With their competitors hobbled by the advertising ban, perhaps that was even more effective.

Re: Norwegian ban on Meta behavioral advertising extended to entire EU

#59

Post by changoplatanero »

dottjt wrote: post #52
Daz1 wrote: post #6

[flagged]

Are there even people who like ads, period?

of course there are. Instagram made a special feature so that people who wanted to just browse ads could do that. It was very very popular with a certain group of people.
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