> The image of the chief executive of a leading tech rival — Microsoft is one of the world’s biggest public companies, valued at $2.4 trillion — saying it could not easily fight Google was striking. Why is that striking? It's just a repeat of the playbook Microsoft used to great effect in the Activision trial. "Oh, woe is us, we've lost the console wars, we're in distant 3rd place and can't compete". They have absolu…
MS has almost every opportunity that Google has when it comes to search. They fail to compete simply because they aren’t good enough.
Google being default on Chrome the leading browser? Edge freaking comes with Windows and defaults to Bing.
Google being default on iOS? MS has every opportunity to take Google's spot on iOS. The fact that Apple, a major competitor with Google in the mobile space, sides with Google says a lot about Bing's quality - can't be money because MS is worth like 2.4 trillion.