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Without ads, Android apps could be more than twice as power-efficient

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Re: Without ads, Android apps could be more than twice as power-efficient

#51

So, obviously, the solution here is to have tighter integration of ad platforms with the underlying system, perhaps an ads repo that installed applications can access and which is optimized for power use. Or, you know, you could charge for your applications and stop putting ads in altogether. It will be a dark day, my friends, when there is kernel support for advertisements.

The day I see a coca cola logo on my POST screen is the day I purchase a sledgehammer.

Re: Without ads, Android apps could be more than twice as power-efficient

#52
post #27

Earlier quoted context omitted.

the ad services (Google, etc.) doesn't care about your phone's battery life as long as they can serve their ads. They don't get anything in return if they spend time and resources making their ads "more efficient". These companies don't care about the user experience or providing a better product. They're in the ads business not in the making-a-better-phone business. as far as they're concerned your phone's battery l…

Google certainly has an interest in extending android battery life, you would be silly to suggest anything else.

All evidence to the contrary (including this article).

Re: Without ads, Android apps could be more than twice as power-efficient

#53

Earlier quoted context omitted.

Since they started developing Windows Phone? It's a little obvious, but why not study the design decisions of your competitors? Especially when it reveals inefficiencies?

You haven't actually read the paper, have you?

No, I've only read articles about it, so I definitely can't make a definite judgment about the quality of the research. But assuming journalists aren't misrepresenting the facts (which may or may not be a good assumption in this situation), it seems fairly obvious that Microsoft has a vested interest in developing a better phone operating system.

Their intentions weren't necessarily nefarious, but I doubt they funded this purely for the sake of science. It's in their best interest to study cell phone efficiency, and it's in their best interest to study their competitor's phones. That just seemed like an obvious conclusion, but is there something in the actual paper that indicates anything different?

Re: Without ads, Android apps could be more than twice as power-efficient

#54
post #2

If you are not paying for the product, you are paying in other ways, this just puts a number on it. If you consider the implications, you are paying quite a bit in power in addition to privacy issues. This is why: a) my gps AND network location is turned off 99.99% of the time. b) I have ad-blocking software which prevents lots of this network overhead. ^^ the above is justified because it actually costs me, want to…

Is there any adblocker which works without rooting the Android?

Adfree Android.

https://play.google.com/store/apps/details?id=com.bigtincan.....

Re: Without ads, Android apps could be more than twice as power-efficient

#55
post #39

Someone on Reddit bothered to read the actual paper and found the following: 4.4 Accounting for High Rate Components The FSM power model does not cover RAM and Organic LED screen (OLED) since these components are accessed at much higher rates (and hence called high rate components) resulting in high overheads in event based modeling. [...] we leave RAM/OLED accounting as future work. If I'm understanding that correct…

Coming from a mobile ad network myself, we read the paper and there are a few points we'd like to make. Mainly that the study only tested the first 33 seconds of the app launching, which is the shortest session time I can think of, especially for a chess game...

Read the rest: http://www.inmobi.com/devblog/2012/03/21/battery-usage-of-mo...

Re: Without ads, Android apps could be more than twice as power-efficient

#56
post #52

Earlier quoted context omitted.

Google certainly has an interest in extending android battery life, you would be silly to suggest anything else.

All evidence to the contrary (including this article).

All evidence to the contrary?

Android releases since Gingerbread have made much more use of black elements (status bar, menu shortcuts, app launcher background). Bright colours on OLEDs are bad news for battery life.

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