Earlier quoted context omitted.
I'm 100% serious, the deviation between the highest and lowest metabolisms save for people with specific conditions like hypothyroidism is not a significant contributor to obesity.
What about insulin sensitivity and different sources of calories. Surely you aren't suggesting that eating a 1k calories of pure protein, pure carbs or pure fat is the same ? Even proiten/carbs/fat branch and have different effects on the metabolism and are required in different amounts for a balanced diet to achieve some desired effect. What about muscle mass vs fat tissue, they burn calories at different rates and…
http://news.ycombinator.com/item?id=3723464
Our product accounts for a great deal of factors, don't conflate my over-simplistic agreement with the OP for a lack of dedicated research into how we actually plan to help others.
Macronutrients and their impact on satiety are core to our product and to helping people eat healthier.