Earlier quoted context omitted.
I think donations are where the NASCAR analogy falls apart. Twitch keeps a percentage of donations made on the platform, which starts to look a lot like Twitch selling a platform (and access to users) where the pricing is a percentage of revenue. I don't think Twitch paying the streamers really nullifies that, otherwise companies could escape an Exclusive Dealing conviction by just adding an "oh, and we pay you $3" c…
I routinely watch streamers with double-digit viewers that run ads for the profit sharing so I don't think there's a cut off there. As for what twitch is buying, they are buying the performance and or content, not dissimilar from Netflix or cable TV. If you follow the money, all the donations and all of their ad Revenue go to Twitch, which then cuts a check. The exception as I understand it is sponsored content ( pla…
Netflix or cable TV are buying broadcasting rights, or licenses to broadcast the content. Twitch can't be doing the same thing, because payment happens after the performance, not before.
> If you follow the money, all the donations and all of their ad Revenue go to Twitch, which then cuts a check.
That's just a passthrough to take a cut. It's no different than Apple's App Store or PayPal. I think it would be hard to argue that Apple is buying apps from developers, or that PayPal is buying from vendors.
Google would actually be a good example here. They both have an app store and can provide the ads for mobile apps. Would you say they're buying apps? Or are they selling a platform for apps?