This is not a commentary on the article itself - I don't have an opinion on it. Most people who have experienced the pre-2000s web can tell what Web 2.0 was. It was a cultural shift in how apps were designed and used, and while the term was vague you could actually tell the difference as a user (eg: encyclopedias v/s wikis). At that point people were similarly critical of the term Web 2.0, and they weren't entirely w…
So it annoys me that this new, unrelated thing has stolen its name.
Though you it could certainly be argued that due to failing it didn't deserve a major version number.