Ford CEO says EVs will be sold 100% online with nonnegotiable price

Post by workingon » Fri, Jun 03, 2022, 12:47 AM UTC

eatonphil wrote: post #40

peter422 wrote: post #30

I recently bought a Prius Prime and the amount of work I had to do to buy it at MSRP was ridiculous. If you have an oversubscribed car the dealer model just doesn’t work. If car companies are going to compete in the future they will have to either eliminate dealers or at least force some type of structure to the sales process, otherwise people will gravitate to the companies that do (like Tesla).

Dumb questions: isn't this just the market at work though? Why is it actually a problem for car makers if the car is sold above MSRP? Just a worse consumer experience that reflects poorly on the brand? Sony seems to deal with it with sold-out ps5 and resellers gauging. I mean you're not the only one suggesting this is a problem. Ford clearly seems to have a problem with dealerships and their markup I guess (or I misr…

Post by qbasic_forever » Fri, Jun 03, 2022, 12:48 AM UTC

paxys wrote: post #39

A lot has been said about the dealership model in the last few years, and the almost universal consensus is that it is an unnecessary and predatory industry and all auto makers should just sell cars directly like Tesla does. That being said, is there any counterpoint to this view? Are there any benefits that dealerships offer today over direct sales? What would we lose if we got rid of every dealership? If there is t…

Post by alexktz » Fri, Jun 03, 2022, 12:48 AM UTC

zeeb wrote: post #47

I imagine the +$20k "market adjustment" markups on the F-150 lightning (and other EV's and hybrids) [0] by dealerships probably factored into this decision. [0]: https://www.washingtonpost.com/business/2022/02/12/ford-gm-d...

  The latest communication is that order banks will open in January. Ford will be sending invitations to build / order in waves as to keep up with the demand. The invitations will be prioritized based on reservation time stamps. Your reservation is number 138 at our location. I have no way to track where you are in the total reservation list. Once 2022 model orders have been fulfilled, Ford will start the process over again. They expect to start taking orders for 2023 models about mid next year. Given the demand and number of reservation ahead of you, it is reasonable to think that you will not be able to order until mid 2022 for a 2023 model. I also need to mention that Managment has indicated there will be an addendum added to the MSRP. We are expecting that to be about $10,000 but could be a little lower or higher dependant on supply vs demand.

Post by kbrackbill » Fri, Jun 03, 2022, 12:49 AM UTC

paxys wrote: post #39

A lot has been said about the dealership model in the last few years, and the almost universal consensus is that it is an unnecessary and predatory industry and all auto makers should just sell cars directly like Tesla does. That being said, is there any counterpoint to this view? Are there any benefits that dealerships offer today over direct sales? What would we lose if we got rid of every dealership? If there is t…

Post by pishpash » Fri, Jun 03, 2022, 12:50 AM UTC

paxys wrote: post #39

A lot has been said about the dealership model in the last few years, and the almost universal consensus is that it is an unnecessary and predatory industry and all auto makers should just sell cars directly like Tesla does. That being said, is there any counterpoint to this view? Are there any benefits that dealerships offer today over direct sales? What would we lose if we got rid of every dealership? If there is t…