Link goes to a google docs login page. No wonder they failed^^
We Rewrote Everything in Rust, and Our Startup Still Failed
51–52 of 52 posts
Re: We Rewrote Everything in Rust, and Our Startup Still Failed
#52Earlier quoted context omitted.
Can't tell if you're joking, but I think this is backwards?
I don't think it's backwards, though the term businessman might be swapped for something better.
I'm 99% sure the whole drill bit vs. holes analogy was created by a marketer. I could very well be wrong, but I've read it in countless marketing and copywriting books.
It's basically selling the benefit instead of the feature, which is what any half-decent marketer brings to the table. That's basically my simple idea of at least half of what I do as a marketer.
I'm curious though, and I don't mean this in a confrontational way at all. Why do you think marketers sell the bit vs the hole?