51–60 of 89 posts
I saw a sales funnel for an app I built for a customer once. 99% people dropped before they even saw the app. I could have built the best app in the world, and no one would have ever known.
I’ve often found engineers really struggle to jump over their own shadows when it comes to marketing. Things like... - “Marketing is evil!” ... perhaps but it’s also a necessary evil if you want anyone using your product - “Build it and they will come” ... except they won’t unless you tell people - “I hate spam/push messages/ads therefor everyone else must do to” ... but engineers tend to be the grumpiest about this…
Looks useful as I'm just getting into that sort of stuff for my business [0] I experimented with two ad campaigns, on Facebook and on Reddit, both the cheapest options. Had some weird results from the FB one: most of the "reached" users were concentrated in Eastern Europe, even though my locations were set to the US, Canada and Europe. All in all, it didn't yield many clicks but for ~£10 I wasn't expecting much. Redd…
Am I the only one that thinks it’s annoying that people feel compelled to announce their enthusiasm? I’ve always thought reddit comments along the lines of “have you an upvote” were annoying noise, but this seems a bit more egregious. Issues are supposed to be for reporting issues, it’s on the name! Not only did someone have to spend time to read this, and close it, but it crowds out actual issues.
Really? https://github.com/LisaDziuba/Marketing-for-Engineers/issues... Am I the only one that thinks it’s annoying that people feel compelled to announce their enthusiasm? I’ve always thought reddit comments along the lines of “have you an upvote” were annoying noise, but this seems a bit more egregious. Issues are supposed to be for reporting issues, it’s on the name! Not only did someone have to spend time to read…
Looks useful as I'm just getting into that sort of stuff for my business [0] I experimented with two ad campaigns, on Facebook and on Reddit, both the cheapest options. Had some weird results from the FB one: most of the "reached" users were concentrated in Eastern Europe, even though my locations were set to the US, Canada and Europe. All in all, it didn't yield many clicks but for ~£10 I wasn't expecting much. Redd…
This seems like it could be a useful offering but "Makely" sounds like a parody of a tech business name; have you considered rebranding?
I have considered rebranding, but I am yet to think of something better. Makely has slowly grown on me. I'll be happy to listen to suggestions!
Looks useful as I'm just getting into that sort of stuff for my business [0] I experimented with two ad campaigns, on Facebook and on Reddit, both the cheapest options. Had some weird results from the FB one: most of the "reached" users were concentrated in Eastern Europe, even though my locations were set to the US, Canada and Europe. All in all, it didn't yield many clicks but for ~£10 I wasn't expecting much. Redd…
Makely looks nice! Thanks for sharing. I sent the link along to someone who was considering starting a 3D design business :) I haven't signed up myself, but how are you planning on solving the chicken/egg marketplace problem?
> how are you planning on solving the chicken/egg marketplace problem
The plan at the moment is to advertise whilst it's still in deveopment and get a healthy user base of mostly creators. It will take time; I don't expect it to blow up overnight.
I have worries when it comes to attracting enough "clients" because that's significantly harder to advertise to. To start off with, the demographic we'll be targeting will be general gaming and board game enthusiasts, as well as some of the "creative" communities that exist on the web.
I’ve often found engineers really struggle to jump over their own shadows when it comes to marketing. Things like... - “Marketing is evil!” ... perhaps but it’s also a necessary evil if you want anyone using your product - “Build it and they will come” ... except they won’t unless you tell people - “I hate spam/push messages/ads therefor everyone else must do to” ... but engineers tend to be the grumpiest about this…
Cue in the stereotypical markethead rappresentation: vapid, buzzword filled, socially successful.
This is nice and fine, but I feel that the world needs more engineering for marketeers. Some of the marketing stuff that they pull out is so outrageulsy ridiculous (cf. zoom's infamous "end to end encryption") that we are afraid to talk about their products in polite company.
You said it here. Some.
Like some engineering endeavors are outrageously ridiculous. No?
I saw a sales funnel for an app I built for a customer once. 99% people dropped before they even saw the app. I could have built the best app in the world, and no one would have ever known.
That's one hell of a leaky funnel. Did you ever figure out the underlying issue?