The NBA really needs to grow a spine on this one. They have nothing to lose but incremental profits and in the long run China will lose. It will just be one more reminder for the populace that their current government restricts them from luxuries the rest of the world gets to experience. And if that doesn't bother them, good riddance I guess, it's not like China is going to come up with their own basketball league th…
While I agree that the NBA has stand up and to do the right thing, I'm not sure that "incremental" is the correct description of the league's profits. I read an article very recently (NY Times, maybe?) that laid out the numbers, and the amount of money the NBA earns in China dwarfs its U.S. revenue. not like China is going to come up with their own basketball league It already has basketball leagues. And considering…
Those numbers are outdated and incomplete, but basically describe the relative market size.
Maybe you are thinking of rate of growth.
EDIT: As tanilama pointed out my numbers are wrong. The USA (ESPN & TNT) TV deal is about ~$2.6B per year. The Tencent streaming deal is ~$1.5B over 5 years. I don't know about CCTV.