But that being said, Youtube is a den of self made videos like Honest Trailers, how it should have ended.
Also sleep can't be a competitor. It is a bad thing if your product is so addictive that people go crazy over it. This is the reaosn why most apps these days let users track their times spent on the app. Because if people are severely addicted, they will not stay addicted for the rest od their lives. They will dump the site. I did the same to Prime, facebook and Instagram.