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Photoshop is not a verb

adobe.com

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Re: Photoshop is not a verb

#51

Post by WouterSpaak »

lucb1e wrote: post #44
michaelmior wrote: post #39

Earlier quoted context omitted.

I don't think it's terribly expensive if you're a creative professional when you consider the Creative Cloud subscription model. The main reason it has become the standard is because it's so great. I'm not sure what you mean by "apparently we can't negotiate." There are bulk licensing deals and student discounts. If you're a student, you can get Photoshop and Lightroom for $10/mo. If someone needs it for one course,…

Also Dutch students doing only semi-related studies? Last time I looked into it, it was a few hundred bucks at least, and more if you used it commercially.

Yes, any Dutch student can get a full Creative Cloud subscription for €19,66/month. That's for the whole suite, I assume you can cherry pick only Photoshop, Illustrator and InDesign for a fair bit less. You need either an education related e-mail address, which I didn't have when I went to college (The Netherlands doesn't have something like an .edu.nl extension), but a scan of a university card seems to be valid as well if you read the fine print.

https://creative.adobe.com/nl/plans?plan=edu&store_code=nl

Re: Photoshop is not a verb

#52

Post by 5555624 »

michaelmior wrote: post #30
hrayr wrote: post #27

Earlier quoted context omitted.

This is not a marketing page. It's a legal page from their lawyers stating how the brand name should be used, such that they don't loose control over their trademark. You better believe they're damn proud of the fact that their name is being used as a verb. They just have to show that they're defending the brand so that they don't loose their trademark. Google and Kleenex are in the same boat.

While Kleenex is commonly used to refer to any brand of facial tissue, I've never heard of it being used as a verb.

It's been a few years since I looked at a print version of "Writer's Digest," but there would regularly be ads stating Kleenex was a brand name for facial tissue. A number of companies, like Xerox, would do the same thing to protect their trademarks.

As noted elsewhere, while the legal departments hate it, the marketing departments probably love it.

Re: Photoshop is not a verb

#53

Post by lucb1e »

WouterSpaak wrote: post #51
lucb1e wrote: post #44

Earlier quoted context omitted.

Also Dutch students doing only semi-related studies? Last time I looked into it, it was a few hundred bucks at least, and more if you used it commercially.

Yes, any Dutch student can get a full Creative Cloud subscription for €19,66/month. That's for the whole suite, I assume you can cherry pick only Photoshop, Illustrator and InDesign for a fair bit less. You need either an education related e-mail address, which I didn't have when I went to college (The Netherlands doesn't have something like an .edu.nl extension), but a scan of a university card seems to be valid as…

Okay thanks, that's a good argument to use next time I hear someone has it illegally.

Re: Photoshop is not a verb

#54

Post by basch »

michaelmior wrote: post #39
lucb1e wrote: post #18

Earlier quoted context omitted.

I think it's an excellent excuse to try to get people to stop making implicit product recommendations and reinforcing a de facto standard (monpoly?) when they are really just trying to say "photo editing". Adobe's Creative Suite is a little pet peeve of mine. Many people I know have it illegally (I'm a student, so that says something about the financial capabilities of my peers), and even if they can afford it they s…

I don't think it's terribly expensive if you're a creative professional when you consider the Creative Cloud subscription model. The main reason it has become the standard is because it's so great. I'm not sure what you mean by "apparently we can't negotiate." There are bulk licensing deals and student discounts. If you're a student, you can get Photoshop and Lightroom for $10/mo. If someone needs it for one course,…

$10/mo is the standard price for everyone, not students

Re: Photoshop is not a verb

#55

Post by johnhenry »

adambrenecki wrote: post #8
johnhenry wrote: post #2

I'm mostly disturbed by the sentence "Since Photoshop is a trademark, you should always use it as an adjective only to describe the Adobe products associated with the Photoshop brand.", as Photoshop is clearly a noun.

This is how they want you to use it: > Trademarks are proper adjectives and should be followed by the generic terms they describe. > Correct: The image was manipulated using Adobe® Photoshop® software. > Incorrect: The image was manipulated using Photoshop. Adobe's own marketing pages consistently use the ostensibly "incorrect" usage though: http://www.adobe.com/au/products/photoshop.html

Hmmm... so in the case of a "dog collar", Adobe would we consider "dog" to be an adjective? Interesting... I never thought about it like that, but I guess that makes sense. Still, they need to work on their definitions.

Re: Photoshop is not a verb

#56

Post by plorkyeran »

johnhenry wrote: post #55
adambrenecki wrote: post #8

Earlier quoted context omitted.

This is how they want you to use it: > Trademarks are proper adjectives and should be followed by the generic terms they describe. > Correct: The image was manipulated using Adobe® Photoshop® software. > Incorrect: The image was manipulated using Photoshop. Adobe's own marketing pages consistently use the ostensibly "incorrect" usage though: http://www.adobe.com/au/products/photoshop.html

Hmmm... so in the case of a "dog collar", Adobe would we consider "dog" to be an adjective? Interesting... I never thought about it like that, but I guess that makes sense. Still, they need to work on their definitions.

Grammatically this is known as apposition, where you have two nouns (or noun phrases) next to each other and modifying each other. In English appositives aren't considered adjectives, but they do behave similarly.

Re: Photoshop is not a verb

#57

Post by wink »

Tomte wrote: post #24

It reminds me of "Legos". It is a shibboleth, and the "Lego community" is incredibly serious about it, to the point of incivility, but who cares?

https://twitter.com/LEGO_Group/status/842115345280294912

But interestingly, everyone I know in Germany says "Lego bricks/stones" (translated to German, of course) but not "Legos" - but maybe it helps we can/must contract many words to one :P

Re: Photoshop is not a verb

#59

Post by Tomte »

wink wrote: post #57
Tomte wrote: post #24

It reminds me of "Legos". It is a shibboleth, and the "Lego community" is incredibly serious about it, to the point of incivility, but who cares?

https://twitter.com/LEGO_Group/status/842115345280294912 But interestingly, everyone I know in Germany says "Lego bricks/stones" (translated to German, of course) but not "Legos" - but maybe it helps we can/must contract many words to one :P

Everyone I know in Germany says "Legos".
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