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Interesting the effective tax rate went from 5% last year to 22% this year. What would cause that?
Editorializing: Paid clicks on Google properties +43% - "yaaay we're driving more paid search!" Cost-per-click on Google properties -16% - "ouch our advertisers are seeing less value on these add'l clicks!" To me the second part of this is going to be most interesting to watch - if the clicks they are onboarding are lower quality, this is going to be a net negative.
Interesting the effective tax rate went from 5% last year to 22% this year. What would cause that?
The anomaly was Q4 2015, not this most-recent quarter.
Source: Google Finance
Earlier quoted context omitted.
If you're used to reading the financial news, the headline is fine, since you know what they're talking about.
I'm not so sure. "Analysts Miss X Results" immediately makes you wonder "why", which is a fair question. "X Misses Expectations" instead makes you think X had a bad quarter. I think forcing people to make the conversion in their head every time is bad headlining. Of course, there's something to be said for it being a "term of art". This may just be my layman's interpretation.
Revenue is up 22% but EPS is up only 7%. I would normally expect Google's EPS growth to be higher than revenue growth. Where are they spending all that extra income?
Editorializing: Paid clicks on Google properties +43% - "yaaay we're driving more paid search!" Cost-per-click on Google properties -16% - "ouch our advertisers are seeing less value on these add'l clicks!" To me the second part of this is going to be most interesting to watch - if the clicks they are onboarding are lower quality, this is going to be a net negative.
How can it be a net negative? Net change in value = 1.43 * 0.84 = +20%
>Alphabet was forced to swallow a $586 million tax charge on the non-GAAP line related to its stock-based compensation, costing the company about 83 cents a share — the difference between a substantial earnings miss and a huge beat.
>The tax charge is the result of a rule change in the U.S. targeting companies’ use of stock-based compensation to sweeten their adjusted earnings numbers. The Financial Accounting Standards Board last year implemented changes that force companies to better account for the tax benefits of paying employees in stock instead of cash, and the charge reflected the benefit Alphabet had realized for the full year.
http://www.marketwatch.com/story/the-tax-hit-that-made-googl...
So crazy these numbers aren't in thousands like most companies' financials but in millions...
> Accounts receivable, net of allowance for doubtful accounts of $426 and $335
What they're saying is, that's $426 million dollars they're owed that they expect to not get, because of defaults and deadbeat customers. And it's just a line item!