Earlier quoted context omitted.
Why, exactly, is it "clear" to you that this publication isn't an ongoing serious problem for Apple? As you can tell, I'm a bit baffled by how blase people are about what's happened here. Just because it happened on the Internet, and the sky didn't immediately erupt with lightning and fireballs, doesn't mean that something momentously bad didn't happen.
I think the reason people are blase is because the story makes it seem like Apple brought the problem on themselves. The leak was utterly mundane; no one broke into the Apple campus or smuggled anything out, no one bribed or attacked an employee. As far as we can tell from the story, Apple regularly dresses up its research prototypes and takes them for walks outside. This practice is so obviously prone to leaks that…
I think you're dead flat-out wrong about this, but I understand where you're coming from.
[update: the San Jose Business Journal is reporting that Apple outside counsel reported the phone stolen. So much for the "it was a publicity stunt" story.]