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Leak confirms OpenAI is preparing ads on ChatGPT for public roll out

bleepingcomputer.com

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Re: Leak confirms OpenAI is preparing ads on ChatGPT for public roll out

#491
It's not totally obvious to me that you can get the economics of this to work. A Google search costs ~.04 cents to serve, whereas a frontier reasoning LLM request costs about 2 cents. The revenue from a Google search is also around 2 cents. So the margins are dangerously thin on an LLM.

Now there's lots of variables that can be tweaked on this. So it's possible to get it to work. But there's a lot less room for error.

Re: Leak confirms OpenAI is preparing ads on ChatGPT for public roll out

#492
post #353
post #317

Earlier quoted context omitted.

this is one of those HN style comments where business acumen and pertinent sarcasm are wholly indistinguishable .

Poe's Law notwithstanding, I find it hard to believe that anyone would think I was making a good faith business acumen observation. If Optimus walks you to the kitchen to get a coke, what's Tesla's business model? Charge by the nanosecond for compute time?

I'm still unsure whether you're Musk's fanboy or making a joke.

Re: Leak confirms OpenAI is preparing ads on ChatGPT for public roll out

#493
post #210

So basically they are admitting that not enough people will pay for it to be a profitable business. Also that they don’t have any significant improvements to the tech coming up.

That assumes that the move is a necessity. It doesn't have to be; pure profit motive is enough to introduce the concept preemptively.

I prefer the profit motive over the authoritarian "altruist" motive.

Pessimists before ads: OpenAI is a bubble fueled by dumb money waiting to pop, they'll never be profitable!

Pessimists after ads: Ok it's not a bubble but advertising is evil!

Pessimists after hearing paid subscribers won't get ads: Pffftttt $20 per month??? Profit is evil!! I can spin up a local LLM on my Linux machine for free!

Pessimists after admitting you can just choose not to use ChatGPT, a result of the free market: But I don't like that OTHER people are using ChatGPT because they're obviously dumb if they don't agree with me!

Re: Leak confirms OpenAI is preparing ads on ChatGPT for public roll out

#494

Earlier quoted context omitted.

Chatgpt is a proprietary eponym[1], like kleenex, or Google for search. That's a relatively strong attractor based on their first mover status. I nevertheless use tissues, and search engines like brave search, sometimes duckduckgo, and claude or openrouter for my LLM models. I think there are too many good alternatives for Chatgpt to turn the screws too hard on their users, but we'll see where it settles out. As usua…

I think I hear as many people calling it ChatGBT or ChatGTP as ChatGPT.

None of which, when searched, will lead the user to Claude, Qwen, et al.

Just OpenAI and ChatGPT.

So what’s your point?

Re: Leak confirms OpenAI is preparing ads on ChatGPT for public roll out

#495

It's not totally obvious to me that you can get the economics of this to work. A Google search costs ~.04 cents to serve, whereas a frontier reasoning LLM request costs about 2 cents. The revenue from a Google search is also around 2 cents. So the margins are dangerously thin on an LLM. Now there's lots of variables that can be tweaked on this. So it's possible to get it to work. But there's a lot less room for error…

Maybe they'll gamify it with credits and make you watch ads for in order to gain them and thus use the service for free.

Re: Leak confirms OpenAI is preparing ads on ChatGPT for public roll out

#496

When my plan expired 3 weeks ago, I exported all my chats, then went into Data controls > Delete all chats and clicked the button "Delete all". It behaved odd, most messages were no longer accessible, but still in the sidebar. after some time, they were all readable again. In short: Their "Delete all chats"-feature is broken. I just hope that they don't mine my chats in order to use the data for advertising.

might just be a caching issue or deletion taking a while, especially if you have a lot of chats

I would indeed not attribute this to malice from a one-off bug if support then picks it up reasonably. Malicious would be not having or supporting a delete-my-data feature

Re: Leak confirms OpenAI is preparing ads on ChatGPT for public roll out

#497

What if they get ads right? Not low rate garbage, but hyper targeted ads that are actually useful.

are they going to turn down money from borderline scammers peddling cheap chinese products with bogus claims? if not, then they can only show so many high quality ads before they start showing the same garbage Facebook does.

Re: Leak confirms OpenAI is preparing ads on ChatGPT for public roll out

#498

Earlier quoted context omitted.

This isn’t backed by the constant conspiracy theories about voice assistants listening to everything you say and then farming that off to third party ad providers so that you see ads for things you’ve been discussing.

People moan about that but it doesn’t change their consumer habits at all.

I think most people know it’s not actually true.

It is odd how often I hear even technically people defend the idea that Instagram is listening to everything they say even while the phone is locked, sending it to Meta, and then influencing their ad delivery. You have to either have very little understanding of mobile apps and reverse engineering to believe that this is happening but nobody has been able to find proof yet.

It’s right up there with people who believe conspiracies about everyday things like chemtrails. If you really though chemtrails were disbursing toxic mind control chemicals (or whatever they’re supposed to be this week) then you’d be going to great lengths to breathe only purified air and relocate to another location with fewer flight paths. Yet the chemtrail conspiracy theorists don’t change their behavior. They just like complaining and being angry, and it’s something they can bond with other angry complainers about.

Re: Leak confirms OpenAI is preparing ads on ChatGPT for public roll out

#499

- ~1 billion users in just 3 years - Extremely personal data on users - Novel way of introducing and learning more about sponsored products - Strong branding for non-techie people (most normal people don't know what Claude or Gemini are) - An app that is getting more and more addictive/indispensable I think OpenAI is going to kill it in ads eventually. This is why Meta and Google went all in on AI. Their lucrative di…

Yeah I think all of the concerns about ARPU and what the ROI from AI will be are not justified given the opportunity if executed well. LLMs contain high intent significant memory. Their usage is exploding.

Getting $200 subscriptions from a small number of whales, $20 subscriptions from the average white-collar worker, and then supporting everything us through advertising seems like a solid revenue strategy

Re: Leak confirms OpenAI is preparing ads on ChatGPT for public roll out

#500
post #353

Earlier quoted context omitted.

Poe's Law notwithstanding, I find it hard to believe that anyone would think I was making a good faith business acumen observation. If Optimus walks you to the kitchen to get a coke, what's Tesla's business model? Charge by the nanosecond for compute time?

The robot suggested a coke zero because it was paid to by the Coca-Cola Company. Now you'll need to buy more coke zero to replace what you drank.

But the damned robot keeps drinking all my Coke Zero!
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