> A perfectly cut, flawless lab diamond costs a fraction of the price of a mined diamond of lesser quality. When I shopped for an engagement ring in 2012, there was a clear cohort of women who significantly valued a diamond from the ground. Fortunately, my (now) wife and I saw through the marketing gimmick, and laughed all the way to the bank.
On FM radio, Mervis Diamond Importers talks about how they offer both natural and lab-grown, but they make sure to mention that natural will "increase in value over time" (I assume because limited quantity + as lab becomes more common, natural becomes rarer). As cynical as I am, I'm sure they'd justify a high price for a natural diamond on those grounds, but also justify a similar high price for lab-growns because th…
e.g. https://www.theatlantic.com/magazine/archive/1982/02/have-yo... (spoiler: it's harder to do than you'd think, and you won't get anything near what you pay -- and that in the 80s, before synthetic diamonds pushed the market down further)