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YouTube is testing a more aggressive approach against ad blockers

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Re: YouTube is testing a more aggressive approach against ad blockers

#453
post #222

I don't really understand either side of the equation here. So, on the one hand you have people who use ad blockers. The first retort that comes to mind here is: Well, we'll take our business elsewhere. Which is odd because without ads they aren't paying and them leaving is the goal. Of course on the other hand ... when I read the title my thoughts weren't that I would be okay because I don't ad block youtube. My tho…

Good point. I don't know what were their expectations for audience reaction. It surely wasn't "oh I need to turn off my adblocker then" or "oh, YouTube Premium, that's neat, lemme get my credit card". For me, it was, in order: - "Three strikes" and... what? Red alert! Let me drop everything and read the damn article right now, because it could be "three strikes and you lose your Google account", which is kinda big fu…

> YouTube + AdBlock is the easiest way to play our 4yo and 2yo music, without exposing them to the brain poison of modern advertising at this early age.

How is this easier than paying a subscription? You get ad-free YouTube and YouTube music.

I’ve listened to 1000s of hours of YouTube since I started my premium subscription with 0 advertisements. We paid a few dollars more for a family plan and now my father and grandfather no longer watch ads either.

Re: YouTube is testing a more aggressive approach against ad blockers

#457

So YouTube is going to make it impossible to watch without ads. Reddit's communities are going dark because Reddit (essentially) wants more ad revenue. Facebook and Instagram have been plastered with ads for longer than they haven't. And we're just a short hop from ads being "Attention required" with eyeballs tracked. I wonder if there's a possibility that this will shake Youtube from it's dominance.

> I wonder if there's a possibility that this will shake Youtube from it's dominance.

Sadly, very unlikely. I recommend AdBlockers and YouTube app alternatives without ads to basically everyone and the vast majority of people would rather watch ads than deal with installing something even if it'll take a few seconds.

There's enough of us (adblock users) for Google to want to take profit from but not enough to make a dent in YouTube's monopoly even if we all moved to something else.

Re: YouTube is testing a more aggressive approach against ad blockers

#458

This doesn't really affect me since I subscribe to premium, but something that a lot of ad-based services don't seem to grasp is why people block ads. It's because they've become increasingly obnoxious. Nobody blocked ads when they were a simple column of links in the gutter or maybe an animated GIF banner with 3 frames. No, adblockers became popular because ads kept getting more loud (both visually and audibly), in…

Ads also constitute a security and privacy threat and are frequently an attack vector for phishing schemes - even on Google search. I'm not going to disable my adblocker and risk becoming a crime victim.
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