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EU data regulator bans personalised advertising on Facebook and Instagram

reuters.com

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Re: EU data regulator bans personalised advertising on Facebook and Instagram

#441

Post by froh »

nonethewiser wrote: post #363
the_mitsuhiko wrote: post #282

Earlier quoted context omitted.

> I don't understand why this only applies for Facebook then. It doesn't.

Can you elaborate? That's not how the article makes it sound. > The European Data Protection Board (EDPB) has instructed the Irish data regulator, where Meta’s European headquarters are located, to impose a permanent ban on Meta’s use of behavioural advertising within two weeks. The EDPB states that its decision is an urgent binding instruction to enforce the ban across the EEA. Is the same happening at the newspaper…

Facebook is notorious for supporting microtargeting political ads.

those that brought us the brexit and a couple more political turmoils.

I couldn't care less about personalized add for toothpaste.

but Facebook doesn't ban microtargeting political disinformation. classical newspapers do.

Re: EU data regulator bans personalised advertising on Facebook and Instagram

#442

Post by i8comments »

mjburgess wrote: post #90

Comments here so far focus on personalised ads as the issue -- but that's a symptom of what's being banned, which is the mass collection of personal data. Personalised ads are beside the point. The issue is how they are personalised, namely by building a rich profile of user behaviour based on non-consensual tracking. It isnt even clear that there's a meaningful sense of 'consent' to what modern ad companies (ie., go…

It is not deployed just for ads, but also for various world governments, police and military that buy and violate your data and privacy.

Re: EU data regulator bans personalised advertising on Facebook and Instagram

#443

Post by fragmede »

93po wrote: post #401
lock-the-spock wrote: post #361

Earlier quoted context omitted.

> The worst thing a company can do is try to sell you more soap. The government on the other hand can literally ruin your life (or even end it in some countries). No, the worst thing a company can do is to influence your desires, feelings and behaviours, causing you to spend money irresponsibly, getting your kids addicted to useless games, ... All that is also what this kind of tracking aims at. It is quite incredibl…

> Advertisement used to be fact based This is demonstrably not true. For over 100 years, advertising has had strong roots in emotional appeal. From wiki: "In the 1910s and 1920s, many ad men believed that human instincts could be targeted and harnessed – "sublimated" into the desire to purchase commodities" Just look at smoking ads from this time. Claiming health benefits that didn't exist, covering up health issues…

One need only consider the term snake oil salesman to see advertisements root as emotional and non-fact-based. The term dates back to the late 1800, and fascinatingly, only came to refer to a fake product when White men copied a Chinese recipe which actually did reduce inflammation. The Chinese laborers would use this oil after a hard day's work, but used water snakes, which did not exist in California.

Clark Stanley, a former cowboy, copied this tincture, but claimed it came from the Hopi tribe of Native Americans and used rattlesnakes, which had barely any of the anti-inflammatory chemicals as the original Chinese recipe.

More importantly, a Federal government regulation in 1906, with the intention of cracking down on "patent medicine", discovered (in 1917) that Stanley's snake oil, had, in fact, no snake oil in it at all! For this gross violation of consumer trust, Stanley was fined $20, or about $500 in today's dollars.

Re: EU data regulator bans personalised advertising on Facebook and Instagram

#444

Post by JAlexoid »

mrtksn wrote: post #199
konschubert wrote: post #182

Earlier quoted context omitted.

As a European, this is so embarrassing to read. The US is one of the oldest democracies on earth. "You can give the government infinite power, we will do a revolution, no big deal." Do you have any idea with how much suffering each revolution has been paid for? And remind me again how the revolutionaries overthrew Nazi Germany? The sowjet bloc created decades of suffering and blood but according to you that's fine be…

Who said anything about giving government infinite power? It's just difference of attitudes. Europeans tend to trust the government more than the corporations. No need for ridiculous examples, for every bad politician example there exist a bad corporation example. You say nazis, I say Bhopal disaster. No need for that, at least the Nazis payed dearly for it. Corporations are unaccountable. >And remind me again how th…

> Europeans tend to trust the government more than the corporations.

For some really stupid reason, but yes. We shouldn't trust our governments as much as we do.

> at least the Nazis payed dearly for it

If you mean most of Europe paid dearly for that, then yes.

> Remind me how the Nazis are doing these days?

Surprisingly well and some are even on the rise, why do you ask?

Re: EU data regulator bans personalised advertising on Facebook and Instagram

#445

Post by RestlessMind »

kwanbix wrote: post #160
mcv wrote: post #123

Earlier quoted context omitted.

Sell it. Health insurance companies are always interested in more details about your health so they can adjust your premium accordingly. Or use it for excuses to deny coverage.

So what you need to do is regulate what they can do with the data, not forbid personalized ads. By the way, here in Europe we have universal healthcare, maybe is something the US should consider?

Only a minority of the world population has universal healthcare. There is a big world outside of Europe and the US and most of it lacks healthcare. Maybe we should focus on the first order problem (for this thread) rather than trying to bring universal healthcare to the entire world (impossible in our lifetime).

Re: EU data regulator bans personalised advertising on Facebook and Instagram

#446

Post by JAlexoid »

mrtksn wrote: post #260
pb7 wrote: post #249

Earlier quoted context omitted.

You are naive if you think Europeans have any semblance of control. What good did all those French riots do this year? Last I checked, the retirement age change got signed into law anyway. All they did was cause damage to their cities the cost of which is levied back onto them.

>What good did all those French riots do this year Riots don't necessarily need to achieve an objective. It creates a political and economical cost to politicians. It means that you can't simply ignore the minority only because you currently have a majority, so it forces them to consider a compromise good enough. That's not always possible but it's essentially what separates France from Turkey. In Turkey, Erdogan win…

The opposition to rising of the retirement age isn't "the minority", it was in fact - a majority that was against it.

Re: EU data regulator bans personalised advertising on Facebook and Instagram

#447

Post by RestlessMind »

mcv wrote: post #400
kwanbix wrote: post #358

Earlier quoted context omitted.

Do you think a generic ad has the same value as a personalzied ad?

I think they're all worthless.

You are wrong. Personalized ads are worth far more to advertisers and publishers. Also to the end users based on their actual behavior.

Source - worked on ads for a few years at FAANG.

Re: EU data regulator bans personalised advertising on Facebook and Instagram

#448

Post by waveBidder »

alkonaut wrote: post #420
xxs wrote: post #403

Earlier quoted context omitted.

>Dark theme Windows has had themes/color schemes since 3.0 - yes the early 90s Ray tracing has nothing to do with Windows, either

Dark theme isn't the windows color theming that always existed. It's the actual system setting that instructs apps to use dark mode. It's in UXTheme.dll (an OS lib) and the function app devs use to query it is ShouldSystemUseDarkMode(). This was introduced in Windows 10 1903. Drawing the line between the OS and "not the OS" is really difficult. Direct X is included with the OS and DX12 is not compatible with Windows…

Ubuntu has had that kind of dark mode for years.

Re: EU data regulator bans personalised advertising on Facebook and Instagram

#449

Post by RestlessMind »

mcv wrote: post #255
kwanbix wrote: post #247

Earlier quoted context omitted.

Are you willing to pay for all internet websites then?

Banning personalised ads does not mean banning all ads. Although personally, I'm no fan of any kind of ads, and I wouldn't mind if the entire ad industry disappeared. And if that means ad-driven websites disappear too, I don't see that as a big loss. The best websites are not ad-driven.

> Banning personalised ads does not mean banning all ads.

People prefer personalized ads. I know many friends who like Instagram ads, but don't care about ads on some random news site.

Re: EU data regulator bans personalised advertising on Facebook and Instagram

#450

Post by phone8675309 »

PaulHoule wrote: post #388
lapphi wrote: post #236

Earlier quoted context omitted.

Upon logging into okcupid today I received a pop up inviting me to join The League (another dating app), with my phone number already pre-propagated. After accepting, they sent me this email. > We use the combination of your Facebook and LinkedIn data plus your About Me and Photos to ensure we are building a balanced, high-achieving and diverse community. Our screening algorithm looks at indicators like social influe…

One of those things y'all never upvote is papers about psychodiagnostic software that uses your social media posts, cell phone location data, etc. to diagnose both chronic and acute psychiatric conditions. I'm fairly certain that if a person is highly active on social media such a system could produce a better diagnosis than most people get when they see a professional, if only because the quality of psychodiagnosis…

> I'm fairly certain that if a person is highly active on social media such a system could produce a better diagnosis than most people get when they see a professional

What makes you so sure? (This is a serious question, not rhetorical.)

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