Live data from Hacker News

Netflix loses 1M users in Spain over password policing

bloomberg.com

441–450 of 966 posts

Re: Netflix loses 1M users in Spain over password policing

#442

Earlier quoted context omitted.

Not sure why Quibi failed. Maybe trying to get distribution/tech and content right at the same time didn't work for them. Netflix doesn't have distribution problem, just content and it should try to iterate on what works. Personally, there are so many short stories (e.g. by Greg Egan, Borges, others[0]) which I would like it to reach mass audience. Rights are tricky issue though. https://qntm.org/responsibilit [0]

Quibi failed because they over capitalized it and then pulled out when it didn't have the xxM DAUs. They basically launched and had an amazing journey in the same month.

To be fair to the backers (such winning personalities as Jeffrey Katzenberg and Meg Whitman, ugh), it wasn't a case of 1M DAUs when they wanted 5M. It was more like 5k DAUs when they wanted 5M. The idea was dead on arrival, no amount of money and effort would've saved it.

Re: Netflix loses 1M users in Spain over password policing

#443
post #381

Earlier quoted context omitted.

When Reed Hasting left and Ted Sarandos took over he had a bit of power shakeup and handed over the content reins to Bela Bajaria - who was brought in to head up international over Cindy Holland who was in charge of US content. Holland had brought in House of Cards, Orange Is the New Black, Stranger Things, The Crown, Ozark and Narcos. Holland seemed to focus more on developing fewer shows of higher quality content w…

Netflix it’s power is innovation. Think Bandersnatch. I assume they’re going to be (one of) the first with an AI-assisted or even completely generated show that is completely tuned to your taste. I expect the same to happen with games, with the wildcard of multiplayer. Music probably earlier than movies / series and games even.

>Netflix it's power is innovation. Think Bandersnatch.

A one-off thing from 5 years ago that hasn't been replicated since and nobody really cares about now?

Re: Netflix loses 1M users in Spain over password policing

#444

Earlier quoted context omitted.

Wasn't this what Quibi tried?

Not sure why Quibi failed. Maybe trying to get distribution/tech and content right at the same time didn't work for them. Netflix doesn't have distribution problem, just content and it should try to iterate on what works. Personally, there are so many short stories (e.g. by Greg Egan, Borges, others[0]) which I would like it to reach mass audience. Rights are tricky issue though. https://qntm.org/responsibilit [0]

Quibi was interesting - the more I think about it (I work in this space) the more I think they actually might have had something.

The reason they failed is mostly because they went too big too fast. They spent almost a billion dollars in content at launch and expected to get a ton of people subscribed quickly at $8 a pop. Had a bit of a chicken and egg situation there. They needed enough quality content to justify that amount per month. But it was all new, untested content. When they didn't get the subscribers they had pretty much zero runway to ride it out and iterate.

Re: Netflix loses 1M users in Spain over password policing

#445
post #439

Earlier quoted context omitted.

Characters in modern takes on historical media have always been heavily modified. Why is editing their gender or skin tone not okay? Also, can't you just scroll past a carousel representing a genre you're not interested in? Are other carousels for things like musicals woke too?

[flagged]

>So, was Cleopatra Black? We don’t know for sure, but we can be certain she wasn’t white like Elizabeth Taylor.

Seems like a fair point. I'd take this outrage more seriously if the same people were also protesting about the innumerable portrayals of Cleopatra by white actresses.

Re: Netflix loses 1M users in Spain over password policing

#446
post #10

Not really that surprising is it? I'm waiting for the day they send me the inevitable notice to pay more, aka the day I cancel Netflix. They could get away with this if their offering was substantially better than the competitors but thse days it's not. Pumping out complete crap like 'The Floor is Lava' and the 9 millionth cake contest isn't what built their massive customer base. These days when a new hyped show com…

I wish one of the streaming services would give a "no major loose ends" guarantee. If a show really needs a cliffhanger the show should budget for an extra episode to air if the next season is cancelled. If they don't want to do that, just end the season finale without a cliffhanger. If Netflix had this guarantee, I would watch a lot more series. (I'm still a bit upset that HBO cancelled "Beforeigners" that had a maj…

On that subject, I really like what Josh Whedon did with Buffy's season 4 ending episode, "Restless", where the big bad was defeated on the penultimate episode, while the last episode serves more as an introspection on each character's fear.

Per Josh Whedon commentary [1]:

"This was one of the years where I was pretty convinced we would actually be picked up for another year, so we left a lot of things hanging. But at the same time I always felt if this was the last episode we ever filmed, it would be a good last one because it really did just get us into the minds of our characters, whom I love very much, and let them just sort of exist."

[1] https://stormwreath.livejournal.com/69633.html

Re: Netflix loses 1M users in Spain over password policing

#447
post #79

Netflix have really dissapointed me. I've been a subscriber since before streaming, and have even been content paying the subscription fee during the "breaks" of not using their service for up to months at a time because I so badly want(ed) them to succeed. I also understood the difficult situation they were facing when the producers of content were makkng ridiculous demands on their distribution, or worse, just pull…

To succeed they had to make streaming video easier than torrenting it, and cheap enough to attract the casual torrenter.

And like every company, v1 was run by the founders that understood their customer base.

Of course, we're at v2, with legions of sales, accounts and advertising execs, and layers of management whose performance and pay is based solely on company performance.

The other thing that Netflix dropped the ball on was the Spotify-esque "1 site to rule them all". There's now Disney+, Paramount+, Hulu, HBO, in the UK, BBC, ITV, E4, Sky, and so on. Movie + TV companies have always fought each other in a way that record companies never did, but both their products are just bits down a wire in 2023.

Competition is coming at them from all sides.

I know that they get precise viewing figures for their series, but cancelling some of them is just baffling. No more chance of "Growing The Beard" for shows given the crowded marketplace.

I cancelled a year or so ago after they cancelled some of the programmes I used to watch. The only thing left on Netflix for me is Stranger Things and that's not enough to keep me.

Re: Netflix loses 1M users in Spain over password policing

#448
post #392

Earlier quoted context omitted.

[flagged]

Most of us don’t care

Seriously. It doesn't matter that scooby doo is different or the little mermaid is different or that any thing is different.

What matters is that we have ONLY REMAKES and REMIXES and REHASHES instead of new content. Woke or not, I just want to see something original instead of dug up oldies.

I learned in this thread that apparently there's a remake of Perry Mason? Did that need to be a thing??

Re: Netflix loses 1M users in Spain over password policing

#449
post #445
post #439

Earlier quoted context omitted.

[flagged]

>So, was Cleopatra Black? We don’t know for sure, but we can be certain she wasn’t white like Elizabeth Taylor. Seems like a fair point. I'd take this outrage more seriously if the same people were also protesting about the innumerable portrayals of Cleopatra by white actresses.

[flagged]

Re: Netflix loses 1M users in Spain over password policing

#450
post #430

Losing 1M users is not good, but isn't the real question how many accounts they lost? > The move was linked to a fall in users of more than a million, two thirds of whom were using someone else’s password, according to Kantar’s research, which is based on surveys of household streaming habits. This makes it seem like they lost 333k customers. I don't know how many customers they have in Spain, but that sounds like a…

Apple, Google and Amazon would seem to have a big advantage here in doing Family Accounts. By putting someone "in your family" you at least feel like you're giving them access to a lot of stuff, so you probably don't do it with friends as much. Plus there is some unique tracking by account even if it's just an email address. I never tried it but I would assume I can't be in multiple "families" at the same time on Pri…

Good point — if NFLX wants to cut down on password sharing, maybe they should make it so that anyone with the password can order premium PPV content. That would make people think twice before giving out their passwords!
Post reply on HN