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Fewer Than Half of Google Searches Now Result in a Click

sparktoro.com

421–430 of 531 posts

Re: Fewer Than Half of Google Searches Now Result in a Click

#421
I’ve mostly stopped using Google search due to the amount of sponsored/summarized content on the first page, which either renders my search useless (too many references to generic pieces or reviews rather than actual product pages) or abridged snippets from web sites (that often carry just enough information to be misleading).

I use DuckDuckGo, obviously, especially if I need technical information.

Re: Fewer Than Half of Google Searches Now Result in a Click

#423

Earlier quoted context omitted.

Presumably the site being scraped is getting some value from being included in Google's index. If they aren't, they can always opt out.

First you have to find a way to prove it’s your data which isn’t trivial. Genius had to invent a watermarking system for texts: https://betanews.com/2019/06/17/google-genius-com-lyrics/

You don't have to prove anything to opt out of indexing.

Re: Fewer Than Half of Google Searches Now Result in a Click

#424

I think what folks are missing is that a lot of these "zero-click" searches happen as a result of Google scraping your website, and displaying the results as a "featured snippet." Yes, they link to you below the featured snippet. No, more people don't click, because they've taken the answer from your website and displayed it right in their search results. For example: If I'm searching for "best nail for cedar wood" G…

[deleted]

Re: Fewer Than Half of Google Searches Now Result in a Click

#425
post #366

Earlier quoted context omitted.

I was curious what it was complaining about, since https://henryfjordan.com looks great to me. I tried to run it through Google's "Mobile Friendly Test" but fetching failed [1] because your robots.txt has: User-agent: * Disallow: / This would explain why you've gotten zero clicks from Google (or I would guess anyone else's) search results! On the other hand, it's surprising that you would get a notification if you ha…

Google seems to see robots.txt as "more what you call guidelines, than actual rules". Sites that block googlebot or all bots with robots.txt still turn up in google searches, just without a description, and are obviously still indexed.

>"more what you call guidelines, than actual rules"

they can index without scraping. It is enough that other websites have links to you site. So the google bot follows the rules in robots.txt to the letter. "no-index" is the way to stay away from google.

Re: Fewer Than Half of Google Searches Now Result in a Click

#426

It feels to me like the SEO optimizing folks have gotten out ahead of Google's algorithm. I've been getting back into an old hobby and looking for where to buy supplies or advice on which supplies to buy and it's just all spam, fake sites and low quality products. And it occurs to me that I've been experiencing a lesser version of this for years. Google search just isn't working for me anymore.

Lots of people in this thread claiming that google is slipping, focusing on the wrong metrics, etc. But I agree, google is losing the battle against SEO and its a really hard battle to win. Eventually there will need to be a shift away from search as we know it to win this game.

Re: Fewer Than Half of Google Searches Now Result in a Click

#427
post #289

Earlier quoted context omitted.

So by having a website, I implicitly agree to Google's search practices? That doesn't seem right.

You put a resource on an open network and don't use any of the standard, recognized methods to indicate don't index, don't share, (nor lock it away with auth). It's like if you put a sculpture in front yard and get upset when someone points it out in their neighborhood tour company, even worse cause yard ornaments don't have standard accepted methods of saying "don't use". Two choices 1) use robots.txt 2) don't put i…

You put a resource on an open network and don't use any of the standard, recognized methods to indicate don't index, don't share, (nor lock it away with auth).

This is the kind of argument people used to use as they flagrantly violated your copyright by cloning your article on their own site. "You put it on the Internet, so it's free for everyone to copy."

The law says no such thing, at least not in any jurisdiction that I'm familiar with. Contrary to popular belief in some quarters, normal laws do still apply on the Internet.

If you infringe copyright, it's still infringement even if what you copied was freely available on someone else's site.

And if you state something that is misleading and harmful, it might still be defamation, even if what you stated was just an automatically generated snippet that takes a small part of someone else's site and shows it out of context.

Re: Fewer Than Half of Google Searches Now Result in a Click

#428

Earlier quoted context omitted.

Nah. Take it easy here, there is a long way between indexing and showing the most relevant hit and outright lifting big parts out of the site and use them on their own property: It is more like if the guide that used to send visitors to your property has set up their own boot on the best spot on the sidewalk next to you and are raking in money because of the useless (often, in the last few years) ads they have plaste…

I think of it more as if you put a banner with content somewhere in the public, and I take a photo of it, what can I later do with that photo? And for that, it's a question of copyright. It turns out, in the US, if something is publicly available it does not make the copyright a part of the public domain. Thus the original author still retains copyright unless explicitly stated otherwise. There is an exception to thi…

It's worth pointing out in this context that the US legal concept of fair use is not universal. In fact, unusually for US IP laws, it's actually much more permissive than most other places. The more usual practice is to enumerate specific situations where copying without the copyright holder's consent is still allowed, instead of defining general tests, which is how fair use works. This has been a controversial point, because it's not clear that the US scheme is sufficient to meet its obligations under international treaties.

In answer to your final question, I'm not sure whether this use of snippets in search engine results has been tested in any US courts yet, but the issue of search engines showing enough content from the sites they link to that users never actually go through to the original site is sufficiently controversial that the EU's recently passed copyright directive includes specific provisions aimed at exactly that sort of situation.

Re: Fewer Than Half of Google Searches Now Result in a Click

#429

Earlier quoted context omitted.

I don't really see how this problem is any different to 'how do we know the #1 search result is the best content there is?', if it provides you the information you want, then great, otherwise you load #2.

Google lends the weight of its authority to the answers it presents. It's one thing if Infowars says that Obama is planning a coup against Donald Trump, it's another if Google says so.

I know that sort of thing happens sometimes (Google presenting a spurious statement as a categorical answer) but those are bugs. As long as they are very rare, and fixed quickly when they occur, I don’t see them causing much harm.

OK, some people believe anything they read (especially if it confirms their existing biases), but that problem has always existed. I think Google’s occasional snippet fuck-ups are a drop in the ocean compared to the spread of false information through social networks.

Re: Fewer Than Half of Google Searches Now Result in a Click

#430
I admit to using google as a spell checker. That is to say that my browser spell checks but doesn't give me suggestions on how to fix it. I would say at least 2/3 of my "searches" are really just spell checking (or small calculations). I guess that's why I get such weird ads :-D
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