Earlier quoted context omitted.
Apple made $11 billion from apps in 2017. I doubt they spent more than $1B on app distribution. You d have to add research costs to go up to 10%.
I guarantee they spent more. The host over 2 million apps, in hundreds of geographic locations. With updates, they are distributing billions of releases and updates a year. And some of those apps exceed a gigabyte in size. Outside of raw bandwidth and storage costs, someone has to run those tens of thousands of servers across the world, and manage development of the distribution software. Then you need sales and mark…
App ecosystems or platforms were since decades free for developers, because platforms need developers more than viceversa. Apple’s case is unique, and it comes from their preexisting culture of a cultish, high-paying customer base. It is unfortunate that google and ms. copied their model, i think android app distribution should be free. At this point, i dont think they even did it for the money, but more for appearing to be ‘serious’ in their offering. It was a marketing decision.
If it had been free from the start , companies wouldnt have invested so much on building increasingly higher walled gardens. Apps would be on the web, and some third party would have done a better job of organizing and reviewing them.
I doubt app stores are a big cost as you say. It is pretty obvious from their quality that these companies just dont care about them. They use them to lock in developers.