Earlier quoted context omitted.
And so it begins... the once innovative company is now playing catch up, losing a little bit of its sex appeal as it copies the bland competition.
In all fairness I know many people who love to draw on the Surface and really wanted a more precise pen type of input on the iPad; I think this was a long time coming and really necessary. The keyboard cover thing? Sure I could agree with you on that. I actually think Surface did a better job with it especially with the adjustable kickstand but we'll see when I can actually touch and play with the iPad Pro one.
Every mac illustrator worth his salt is going to throw money at the screen to get this and I'm sure many many apps for the pen aren't far behind. Smart move by Apple
The enterprise market is more tricky... I can see some fancy plastic surgery office having iPad Pro's but when it comes to "less sexy" enterprise uses I still think Surface and Windows might be ahead