Apple unveils new Mac Studio and brings Apple Silicon to Mac Pro

Think of it by analogy as the keynote for the conference is like the back cover summary of a book.

Despite technically being part of a developer conference, the intro keynote has always functioned more like a consumer-focused annual hardware and software update for Apple device users.

Hence things like the ever-present use of things like impressive-sounding "marketing benchmarks" that wouldn't pass as up to snuff on slides in a room of developers.

And also the very high level of abstraction so that non-technical users can understand the major updates — that's not exactly a trait one would use to describe a developer conference.

> I am probably the minimal target market for the mac pro m2 ultra. I am an artist and I do a lot of 3D rendering. I think it's a great price and I would love to own one, but I wouldn't even consider it unless it had support for Nvidia GPUs.

Please don't get me wrong, but when I said that Apple seemed to have narrowed their target audience to the point where I was confused who the target audience even was - I was taking stuff like your use case into account when I said that!

For my own personal use cases? Ehh. I don't need a $7000 Mac Pro. A $2000 Mac studio would suffice, but it doesn't do the one thing I wish any of these machines did - and that's accept a bunch of m.2 NVME SSD cards!

Honestly I always thought a "more pro" laptop would be one where you could open a door on the bottom and have a couple of m.2 slots.

Anyway, the last Mac Pro that I really would've fit in the target audience for was the original. Those were great. I have a trash can because I always loved that design and got an incredible deal on one. I'll probably pick up one of the last intel ones if/when I find a killer deal on one.

I ended up just switching to building my own PC desktops and using the Mac Pro for things that I prefer using a Mac for.