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BMW Spider-Man in-car advertising

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Re: BMW Spider-Man in-car advertising

#42

Post by kQq9oHeAz6wLLS »

calmbonsai wrote: post #39
helterskelter wrote: post #10

Great way to tank a brand. Part of BMW's value is/was the expectation of an upper middle class snob driving it, but having your car force ads on you is something people wouldn't even expect from a Kia Soul leased off a used lot.

Yup. I'd say ICE cars peaked in UX, performance, and safety in the early 2000s.

This has nothing to do with the method used to propel the vehicle. There's nothing stopping this from happening in an EV.

Re: BMW Spider-Man in-car advertising

#43

Post by artisinal »

calmbonsai wrote: post #37
genter wrote: post #11

Earlier quoted context omitted.

They're also really nice to drive (at least when they work).

Only the older ones without screens. A naturally aspirated inline 6 with a manual gearbox and 50/50 weight distribution is it's own special kind of bliss. I only take it out maybe 20 times per year, but after merely 30s behind the wheel I remember why I keep it.

And no electronic steering like the newer ones.

Re: BMW Spider-Man in-car advertising

#45

Post by mentalfist »

kridsdale1 wrote: post #23
rvz wrote: post #14

Earlier quoted context omitted.

> Part of BMW's value is/was the expectation of an upper middle class snob driving it BMWs are no where near for that "class". A Mercedes-Benz is for that and even they also put ads in their own dashboard screens. [0] So on HN-land, time to rule out BMWs, Chevrolets, Mercedes-Benz, Teslas, Volkswagens, Kias. What else? [0] https://www.motor1.com/news/797846/mercedes-screen-plays-ads...

My Lexus 2025 remains perfect and user friendly. I have all the online connected stuff enabled. Zero enshitification.

Many NA produced lexus models have seen deteriorating quality issues past 5 or so years. Maybe yours is produced in Japan?

Re: BMW Spider-Man in-car advertising

#47

Post by chaostheory »

rvz wrote: post #14
helterskelter wrote: post #10

Great way to tank a brand. Part of BMW's value is/was the expectation of an upper middle class snob driving it, but having your car force ads on you is something people wouldn't even expect from a Kia Soul leased off a used lot.

> Part of BMW's value is/was the expectation of an upper middle class snob driving it BMWs are no where near for that "class". A Mercedes-Benz is for that and even they also put ads in their own dashboard screens. [0] So on HN-land, time to rule out BMWs, Chevrolets, Mercedes-Benz, Teslas, Volkswagens, Kias. What else? [0] https://www.motor1.com/news/797846/mercedes-screen-plays-ads...

You make it sound like there's no choice. Toyota/Lexus and Honda/Acura don't do it to my knowledge. Am I wrong?

EDIT Add Volvo and Genesis to the list of no ads

Re: BMW Spider-Man in-car advertising

#48

Post by mplewis »

dehrmann wrote: post #34
helterskelter wrote: post #10

Great way to tank a brand. Part of BMW's value is/was the expectation of an upper middle class snob driving it, but having your car force ads on you is something people wouldn't even expect from a Kia Soul leased off a used lot.

It's like a basic Kindle. Or Ryanair. Between this, the proprietary nut patent, and the heated seat subscription, I'm probably not going to look at BMW for my next car. They've been going back on things, but all of this adds up to they don't get it.

No, it's obviously not like that.
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