I've seen one of these in person and it was really cool...
on the other hand, I'm curious if using the depth illusion effect will impact drivers
A digital billboard company has the technology to make 3D ads on moving trucks
41–50 of 53 posts
Re: A digital billboard company has the technology to make 3D ads on moving trucks
#42'Moving ads' should be illegal, since they distract and are unsafe. I don't think we should want ads on the street either, but that is not so much related to safety.
Re: A digital billboard company has the technology to make 3D ads on moving trucks
#43Re: A digital billboard company has the technology to make 3D ads on moving trucks
#44Ignoring whether the 3D effect is good or not, moving video on a moving billboard in moving traffic is a terrible idea which should be banned.
Banned in Australia (or at least in most states).
https://www.drive.com.au/caradvice/are-mobile-billboards-leg...
Re: A digital billboard company has the technology to make 3D ads on moving trucks
#45I would very much like it to be illegal for radio ads to have car horns and sirens as well
Re: A digital billboard company has the technology to make 3D ads on moving trucks
#46If I find myself in a jury panel for someone who took a hammer to these, I already know im voting not guilty, and recommending they get keys to the city.
While I agree utterly and completely, the possibility of such a case needing a jury is low, when there's almost certainly going to be several camera recordings available from the vehicles in question as well as surrounding buildings/vehicles.
Re: A digital billboard company has the technology to make 3D ads on moving trucks
#47If I find myself in a jury panel for someone who took a hammer to these, I already know im voting not guilty, and recommending they get keys to the city.
Should you ever find yourself a juror for such a case, it means you've probably perjured yourself during voir dire, in which case you'd better hope no prosecutor finds out about your biases, or you could be the one who ends up doing time.
Re: A digital billboard company has the technology to make 3D ads on moving trucks
#48What could a movement to directly punish advertisers look like? Ones who pass a certain threshold of ruining the venue they're sponsoring or generally worsen a community, online or off. Why do they get a pass, no matter how far they encroach on ruining environments and institutions?
> What could a movement to directly punish advertisers look like?
By directly punishing advertisers, you mean e.g. punishing McDonald's for its billboard ad, rather than the owner of the billboard? If it's effective, we just get all the ads replaced with Taboola and gambling ads that are immune to negative public opinion.
Re: A digital billboard company has the technology to make 3D ads on moving trucks
#49Five or ten years ago, the local Kroger introduced 3D, photorealistic, shaded stickers as advertisements on the floor. I once nearly fell over because, after peering at something on a shelf, I went to take a step back and caught sight of a floor sticker out of the corner of my eye. I instinctively tried to step over this fictional obstacle, even though I had just noted it moments earlier as I walked up . I assume I w…
That story reminds me of curling — there've been instances of professional curlers tripping over in-play curling rocks because the rocks were sitting over similarly-coloured ads under the ice surface.
Re: A digital billboard company has the technology to make 3D ads on moving trucks
#50Ignoring whether the 3D effect is good or not, moving video on a moving billboard in moving traffic is a terrible idea which should be banned.
Banned in Australia (or at least in most states). https://www.drive.com.au/caradvice/are-mobile-billboards-leg...
I would hope so. If I can’t use my phone in the car because it distracts me from the road, they shouldn’t be putting an attention-grabbing movie on a truck.