I think the article briefly touches on an important part: people still write blogs, but they are buried by Google that now optimizes their algorithm for monetization and not usefulness. Anyone interested in seeing what the web when the search engines selects for real people and not SEO optimized slop should check out https://marginalia-search.com . It's a search engine with the goal of finding exactly that - blogs, w…
> Google that now optimizes their algorithm for monetization and not usefulness. I don't think they do that. Instead, "usefulness" is mostly synonymous with commercial intent: searching for often means "I want to buy ". Even for non-commercial queries, I think the sad reality is that most people subconsciously prefer LLM-generated or content-farmed stuff too. It looks more professional, has nice images (never mind th…
The reason Marginalia (for some queries) feels like it shows such refreshing results is that it simply does not take popularity into account.