Depending on whether you want a TV experience sitting further back or Cinema is coming Home as Sony's tag line. I believe there is room for something greater than 4K. Especially when TV industry trend suggest TV purchase size is increasing every year. 40" used to be big, then it became entry level, now all top of the line TV dont even offer anything before 50", and the median is moving closer to 65". 80"+ price will come down in the next 5 years as LCD takes over again from OLED. I dont understand why but also wont be surprised if median size move pass 70".
In 2015 I wrote on AVSforum how 8K makes zero sense from Codec, computation, network, transport and TV. However I would never imagine median TV size moved up so quickly, and also I cant see how we could afford 100"+ TV at the time. Turns out I am dead wrong. TCL / CSOT will produce its first 130" TV in 2 years time. For those ultra wealthy they could afford 160" to 220" MicroLED made out of many panels. There will be 10% of population who could afford ultra large screen size. And I am sure there is a market for premium 4K + content.
There is definitely a future with 4K+ content and panel. I just hope we dont give up too early.