Earlier quoted context omitted.
The issue with terrestrial wireless links is that you just aren't going to cover every inch of Earth's surface with terrestrial wireless links. At the same time: coverage comes cheap to Starlink. Which makes it perfect for serving areas no one wants to serve. Such as rural areas, anything outside the largest cities in underdeveloped countries, the open ocean, and so it goes.
Places only Starllink can reach are an insufficient and shrinking TAM. The only places a terrestrial wireless provider doesn't want to serve are places that can't afford FWA even though it costs less.
And yet, people live in those places, and you telling them that they're not economically worth serving isn't really solving their problem.