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Microsoft gets a new logo for the first time since 1987

seattletimes.nwsource.com

41–50 of 243 posts

Re: Microsoft gets a new logo for the first time since 1987

#41
I can see the anti-Apple mentality of this.

Apple icons are glossy this is flat. The icons on an iPad/iPod are small glossy "chicklets" but on Win8 they are flat and large tiles; no black space.

I like the look and the design it's a nice change, as for the inner workings of the OS I have no idea since I only used it briefly in a (non-touchscreen) VM.

Re: Microsoft gets a new logo for the first time since 1987

#42
post #19

Interesting that as soon as they dump the old Windows logo, they just start using it as the company logo, minus the swoops. That said, however, I like it. I'm a big fan of color, and, while not a big fan of Windows, I've always liked its logo. In fact, while I probably won't ever install or use it extensively, I've really been liking the bold, primary color design of Windows 8.

My first thought wasn't Windows, it's Live Tiles. It seems to have the allusion of Windows (the past) and "the design style formerly known as Metro" (the future).

All in all, a big improvement!

Only one thing: I can't believe it doesn't render properly in mobile safari on MS home page! Bottom line gets clipped...

Re: Microsoft gets a new logo for the first time since 1987

#43

Jokingly: That logo cost them $50 [1] My real questions are whether there will be a one-color variant, whether the symbol will be allowed to be displayed without the type, and how you could ever secure international trademark on four squares. My guess is that you'd have to be, well, Mircosoft. More than the logo designers, I'm really impressed by the legal team. My trademark lawyers would laugh at me. [1] http://www.…

Should I make a FourSquare reference?

I'm just amazed that the colours are a rotation of Google's Favicon... Red Green Blue Yellow. (Alright so it's orange, not red.)

https://www.google.com/search?num=10&hl=en&site=imgh...

Is there any way to get a compressed google search URL that's not a redirect?

Re: Microsoft gets a new logo for the first time since 1987

#44
For me... personally, the logo doesn't work.

I am slightly colour blind.

The logo in the article I see just fine, and all of the squares are the same size. And I get it... Metro theme.

The favicon.ico and small logo on Microsoft.com

Those don't fair as well. The red and yellow squares are much larger than the green and blue, and my eyes see a throbbing line around the bottom and left of the red box, and a black line at the bottom of the blue box.

Now... I know that those boxes don't have those lines. For I know what the Metro style guide looks like. But there it is, the logo has not been viewed by anyone colour blind with the ability to have it modified. There should be more space between the boxes when it's shrunk.

The red box is literally 20% wider than the blue to my eyes.

You know how much of the population is colour blind? A very significant chunk.

Also... those colours... very bad choice. When you print this logo (greyscale), all of the colours come out too similar a shade of grey. There is no distinction between them.

Re: Microsoft gets a new logo for the first time since 1987

#45
post #17

Microsoft should sue the Seattle Times for desecrating their beautiful logo with compression artifacts. edit: I retract that, Microsoft is doing the very same thing: http://blogs.technet.com/b/microsoft_blog/archive/2012/08/23...

Same with the Windows 8 logo. Without the artifacts it would look so much better.

http://windowsteamblog.com/windows/b/bloggingwindows/archive...

Re: Microsoft gets a new logo for the first time since 1987

#46

I wonder if that independent Microsoft re-design seen on HN a few weeks ago - http://www.minimallyminimal.com/journal/2012/7/3/the-next-mi... - had anything to do with this.

I doubt it, this was probably in the works for much longer than a couple of weeks.

That said, I like the minimally minimal redesign much better.

Re: Microsoft gets a new logo for the first time since 1987

#48
post #44

For me... personally, the logo doesn't work. I am slightly colour blind. The logo in the article I see just fine, and all of the squares are the same size. And I get it... Metro theme. The favicon.ico and small logo on Microsoft.com Those don't fair as well. The red and yellow squares are much larger than the green and blue, and my eyes see a throbbing line around the bottom and left of the red box, and a black line…

The differing lines and popping squares are not because of your color-blindness, someone did an absolutely terrible job resizing the logo images for the website and preparing the favicon.

Also, rounded corners on the favicon? It's ok to give these jobs to an intern but someone still should check the results before pushing them live.

Re: Microsoft gets a new logo for the first time since 1987

#49
post #37
post #33

Earlier quoted context omitted.

I'm assuming I don't have to explain to you the sentiment over Microsoft's product base (consumer mainly) in the past 5-10 years in comparison to it's biggest competitor, Apple, right?

Apple is a single, targeted competitor to a fraction of Microsoft's business. The XBox 360 is a great console, MS hardware is still top notch, Office is still Office and Exchange is still Exchange. Windows 7 has been widely well received, and IE 10 is on track to be the most compliant browser in the IE line.

How many of those things owe their success to goodwill people have to the Microsoft brand?

Re: Microsoft gets a new logo for the first time since 1987

#50
post #44

For me... personally, the logo doesn't work. I am slightly colour blind. The logo in the article I see just fine, and all of the squares are the same size. And I get it... Metro theme. The favicon.ico and small logo on Microsoft.com Those don't fair as well. The red and yellow squares are much larger than the green and blue, and my eyes see a throbbing line around the bottom and left of the red box, and a black line…

I'm part of that colour-blind chunk, and I don't see anything like what you're seeing. The squares appear to be an uneven size, but what would that have to do with our lack of ability to see colour?

Colour-blindness comes in a great many varieties, and to be honest, if you're making something involving colour, you're going to displease some of them.

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