I feel like I've thought a lot about ads on the internet recently, and I hate the way things are, but I'm no closer to a realistic overall solution. I've used an ad blocker for a while because I'm tech savvy and I know I can easily have a better experience that way. I was too late installing an ad blocker on my father's computer - he was scammed out of some money when he mistook a scammy ad for a legitimate message t…
b) You can always follow a combination of free (unpaywalled) content + premium content behind a paywall/Patreon/etc + merchandise + Kickstarter for more ambitious projects.