Where is Google in all this? They must surely be aware of all such IETF projects. I can understand why Apple wasn't mentioned (Apple Island is a world unto itself to the maximum extent possible), but Google has usually pursued the opposite strategy. This seems like the sort of thing they would get behind unless there is some issue I'm unaware of, and it seems as though Mozilla would mention Google in this infomercial…
Their disgraceful behaviour in blackmailing Microsoft over H.264 FRAND patents is of huge concern to anyone who cares about standards. Companies should be encouraged to get together and define industry standards with fair royalty rates. When that happens we ALL win. Clearly the ITC/EU agree.
Hopefully Google will see the error of its ways and change course.