Live data from Hacker News

Instagram, TikTok, and the Three Trends

stratechery.com

41–50 of 244 posts

Re: Instagram, TikTok, and the Three Trends

#41

That’s because the company correctly intuited a significant gap between its users stated preference — no News Feed — and their revealed preference, which was that they liked News Feed quite a bit. The next fifteen years would prove the company right. That is also why you don't rely solely on your own preferences and behaviors for deciding what product features to build. Also interesting: 1. The Pre-Internet ‘People M…

I'm so glad the gap between "we can keep very-long-term records" and "AI now dominates content creation" is going to be large enough, even for very recent things like video games, that I'll have enough excellent "content" to last multiple lifetimes without ever having to pay attention to the AI stuff.

Re: Instagram, TikTok, and the Three Trends

#42

A good perspective on the ever-shifting mediums. Isn't the whole premise of modern social media to get you to engage in stuff you would not normally engage in out of societal norms, but is data driven to prove you can't look away? Most modern "personalized infinite feeds" are preying on these psychological tricks where we can't look away from something shocking, seductive, or comforting. i.e. show something painful a…

> Isn't the whole premise of modern social media to get you to engage in stuff you would not normally engage in

I think "whole premise" is a bit of an exaggeration, but there is only so much "organic" engagement to be had. Some social media (e.g. Tumblr) don't try to reach too far beyond that. They're content in their niche. Facebook and TikTok, on the other hand, have infinite ambition and infinite appetite for engagement. They're well beyond the point where they need to employ manipulative dark patterns (and keep inventing new ones!) to keep those numbers up.

Re: Instagram, TikTok, and the Three Trends

#43

Does an addict "like" the thing they are addicted to? Or have the chemical responses in their brain been manipulated to the advantage of the person selling the addiction? Recommendation media is the perfection of a system that uses our dopamine response to control the behavior of those viewing it. At some point, I think we can agree that this isn't good for those consuming the content, especially as research shows th…

There's a middle period in addiction where you still get novel enjoyment from the thing you're doing, but finally realize it's bad for you. It seems to be around that time when people choose a path - either quitting that thing or leaning into it, consequences be damned. So yes they still like it, but the ratio between enjoyment and suffering starts to invert such that it's beyond the point of diminishing returns. Bey…

Addiction becomes more problematic when 'everyone is doing it', as you say with food/games, these are things everywhere in society and are hard to get away from. I'd say it's just as difficult to get away from social media since there is no general stigma that it is bad.

Re: Instagram, TikTok, and the Three Trends

#44

The Three Trends (according to the article): 1. Medium: text -> images -> video -> 3D graphics -> VR 2. AI: time -> rank -> recommend -> generate 3. UI: click -> scroll -> tap -> swipe -> autoplay By this definition, the end of the line is a totally passive consumption of endorphin-inducing pablum that blots out the real world. (I may be exaggerating a touch.) It might stop short of a wire into the pleasure centers o…

> By this definition, the end of the line is a totally passive consumption of endorphin-inducing pablum that blots out the real world. Doesn't seem all that different from 99% of media consumption thats existed in my lifetime.

yeah that's basically describing broadcast tv & radio

Re: Instagram, TikTok, and the Three Trends

#45

The Three Trends (according to the article): 1. Medium: text -> images -> video -> 3D graphics -> VR 2. AI: time -> rank -> recommend -> generate 3. UI: click -> scroll -> tap -> swipe -> autoplay By this definition, the end of the line is a totally passive consumption of endorphin-inducing pablum that blots out the real world. (I may be exaggerating a touch.) It might stop short of a wire into the pleasure centers o…

David Foster Wallace predicted it all in the 90s

I've heard this sentiment before, could you explain what you mean?

Re: Instagram, TikTok, and the Three Trends

#46

The Three Trends (according to the article): 1. Medium: text -> images -> video -> 3D graphics -> VR 2. AI: time -> rank -> recommend -> generate 3. UI: click -> scroll -> tap -> swipe -> autoplay By this definition, the end of the line is a totally passive consumption of endorphin-inducing pablum that blots out the real world. (I may be exaggerating a touch.) It might stop short of a wire into the pleasure centers o…

Hmm, so basically you just sink into an overstuffed recliner and stare into a huge screen while it feeds you content interspersed with commercials?

Re: Instagram, TikTok, and the Three Trends

#47

The Three Trends (according to the article): 1. Medium: text -> images -> video -> 3D graphics -> VR 2. AI: time -> rank -> recommend -> generate 3. UI: click -> scroll -> tap -> swipe -> autoplay By this definition, the end of the line is a totally passive consumption of endorphin-inducing pablum that blots out the real world. (I may be exaggerating a touch.) It might stop short of a wire into the pleasure centers o…

> By this definition, the end of the line is a totally passive consumption of endorphin-inducing pablum that blots out the real world. Doesn't seem all that different from 99% of media consumption thats existed in my lifetime.

The novel element is combining the passive medium with infinite content. In my circles, sitting slack-jawed in front of the TV for hours was something that only those with little mental energy or drive did[1]. By contrast, probably 75% have some non-trivial degree of slack-jawed passive social media consumption, even more so since IG and Tiktok.

To wit, I think what's interesting about this Era of media relative to the TV Era is the vanishing proportion of the population that's able to escape the habit.

[1] Not a value judgment: my sister and her husband consume massive amounts of TV but they're also both early-career doctors. I would be braindead at the end of the day too.

Re: Instagram, TikTok, and the Three Trends

#48

If you're an innovator and think along this trend, then you're fighting the fight in the trenches where Facebook and TikTok are already embedded and winning, and AI already promises to win the next round. For me, the question is where can there be a shift that causes the existing competition to become derailed altogether? And how can you help induce such a change, and ride the wave? For example, imagine a social shif…

If there is such a shift, it will be a paradigm shift and very difficult to predict before it happens.

Re: Instagram, TikTok, and the Three Trends

#49
post #44

Earlier quoted context omitted.

> By this definition, the end of the line is a totally passive consumption of endorphin-inducing pablum that blots out the real world. Doesn't seem all that different from 99% of media consumption thats existed in my lifetime.

yeah that's basically describing broadcast tv & radio

None of those are AI-generated (therefore don't have the potential massive automated scale) or auto-play.

Re: Instagram, TikTok, and the Three Trends

#50

The Three Trends (according to the article): 1. Medium: text -> images -> video -> 3D graphics -> VR 2. AI: time -> rank -> recommend -> generate 3. UI: click -> scroll -> tap -> swipe -> autoplay By this definition, the end of the line is a totally passive consumption of endorphin-inducing pablum that blots out the real world. (I may be exaggerating a touch.) It might stop short of a wire into the pleasure centers o…

David Foster Wallace predicted it all in the 90s

Exactly what came to mind
Post reply on HN