I think it's two-fold: rise of tools like curl-impersonate ( https://github.com/lwthiker/curl-impersonate ) and the very consistent Firefox TLS fingerprint across platforms. Unlike Chromium (where you could differentiate a Linux, Mac or Windows computer from its chiphers, and so for example challenge only Linux clients), Firefox has NSS and NSS is used everywhere the Gecko engine is used while Chromium, although has…
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Cloudflare is a site protection service. Their goal is to keep malicious traffic from griefing their customers. To do that, they have to distinguish malicious and non-malicious traffic. That becomes a game of trust, and if the user agent is masking its signal (or, more generally, making its signal less distinct) in the interest of privacy for its user, there are fewer trust hooks for Cloudflare to use to distinguish legit Firefox-shaped traffic from attacks.
Ironically, attempting to keep oneself anonymous can make one lest trustworthy. The server is always at liberty to refuse to serve.