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Steve Jobs Book Excerpt: Why he wore the black mock turtleneck uniform

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Re: Steve Jobs Book Excerpt: Why he wore the black mock turtleneck uniform

#42

Earlier quoted context omitted.

I do too. One pool of identical whites and one of blacks. Moves the matching problem from O(n) to O(1) and it's ok if you lose an odd one here or there. Unlike Jobs, nobody notices.

So I would argue that the matching problem with many different styles of socks is O(n^2), since we first must select one sock appropriate for the occasion, then rummage through all the other socks to select its match. This does have the problem that your algorithm may never finish if your laundry eats socks like mine does. And that with all identical pairs, I assert the solution is O(n), since there is a chance that…

Given that my socks are partitioned into two sets (washing basket and drawer) and as I mentioned above I would throw them out if the failure rate became high enough to impact the asymptotic behavior I'd say that O(1) is probably correct.

Re: Steve Jobs Book Excerpt: Why he wore the black mock turtleneck uniform

#43

The point of this article isn't the damned turtleneck -- the lesson to learn is that Jobs was best friends with Issey Miyake. Think about that for a minute: How many other folks who work in tech in the valley have any friends who even work in fashion design? Add to that that this is the same guy who hired Paul Rand the grandfather of American graphic design to come up with the logo for NeXT. This is also the same man…

I appreciate your point and I'm not trying to undermine it, but there are a lot of tech people in certain realms of fashion. For instance, many people that are into the 'avant garde' style of dress, popularized by brands like Rick Owens, Julius, and Carol Christian Poell come from technical backgrounds. Just an interesting counterpoint.

Re: Steve Jobs Book Excerpt: Why he wore the black mock turtleneck uniform

#44
post #24

Earlier quoted context omitted.

I actually tried this my freshman year of college: wardrobe of nearly identical shirts, pants and sweaters. I was actually inspired by the idea that whenever cartoon characters opened their closets you'd see it full of just their signature outfit. I didn't use the term 'personal brand' but I had the idea, and also loved the convenience. Turns out that if you're not Steve Jobs this doesn't work so well. After I had en…

I've been doing this for years now (like 5 or 6). White t-shirt (always the same, no logos or designs) and jeans (I rotate between 2 different designs of light and dark). I don't think I was inspired by anyone, I just feel like it's me and I can't be bothered to shop (which is also me ). I try to mix it up a bit once in a while, but it always feels weird and I come back to my uniform.

Same here, but 11 years for me. So many things in life can't help but be complicated, it's nice to simplify where you can.

Re: Steve Jobs Book Excerpt: Why he wore the black mock turtleneck uniform

#45

Earlier quoted context omitted.

So I would argue that the matching problem with many different styles of socks is O(n^2), since we first must select one sock appropriate for the occasion, then rummage through all the other socks to select its match. This does have the problem that your algorithm may never finish if your laundry eats socks like mine does. And that with all identical pairs, I assert the solution is O(n), since there is a chance that…

Given that my socks are partitioned into two sets (washing basket and drawer) and as I mentioned above I would throw them out if the failure rate became high enough to impact the asymptotic behavior I'd say that O(1) is probably correct.

If a sock has a hole, it gets tossed.

Now that I think of it, the mixed sock problem can actually be worse than O(n^2). For instance, if I decide that I want to wear my Marvin the Martian socks, and can only find one in the sock drawer, then it's a big problem. Look in the other drawers. Look under the bed. Look in the dryer. Repeat. Repeat. Until the other one is given up for lost.

Re: Steve Jobs Book Excerpt: Why he wore the black mock turtleneck uniform

#46
post #21

Earlier quoted context omitted.

He even hired Rand to do the logo for his private foundation, which he didn't even really care about. I found that kind of shocking; it is a move on par with having a typeface designed for your personal blog.

Interesting.. I had never heard that, or anything about the Steven P. Jobs Foundation at all really. Now I'm curious to see the logo but I'm not having much luck finding it.

I too am curious and am no better at finding this logo online than you are, apparently ;)

In case anyone is interested though, here are other logos that Paul Rand has designed: http://www.paul-rand.com/site/identity/

Amazing how many iconic logos are on that page.

Jobs paid Rand $100k for the NeXT brand identity, and Rand created a 100 page brochure detailing the brand.

Jobs on working with Rand: “I asked him if he would come up with a few options, and he said, ‘No, I will solve your problem for you and you will pay me. You don’t have to use the solution. If you want options go talk to other people.’”

Re: Steve Jobs Book Excerpt: Why he wore the black mock turtleneck uniform

#47

Earlier quoted context omitted.

I actually tried this my freshman year of college: wardrobe of nearly identical shirts, pants and sweaters. I was actually inspired by the idea that whenever cartoon characters opened their closets you'd see it full of just their signature outfit. I didn't use the term 'personal brand' but I had the idea, and also loved the convenience. Turns out that if you're not Steve Jobs this doesn't work so well. After I had en…

On a more practical note but along a related thread, a couple of years ago I threw out all of my socks and bought a stack of the exact same plain black socks. Now I never have to worry about matching socks, when a hole appears I just throw that sock out, when I'm getting low on socks I throw out the lot and buy them new.

Someone wrote a businessplan around you and cleaned up nicely, check out blacksocks.com and the 'sockscription':

http://www.blacksocks.com/g3.cms/lang/us/s_page/79110/s_name...

Re: Steve Jobs Book Excerpt: Why he wore the black mock turtleneck uniform

#48
post #5

Many articles have been written lately about how an outsider drop-out like Jobs would have never been given an opportunity to succeed in East Asia. So it's interesting that here we have a story about how Steve Jobs tried to introduce a company uniform at Apple that emulated Sony. Especially odd given the "think different" slogan of the era. In any case, I love the idea of a personal brand that doesn't change -- and a…

I actually tried this my freshman year of college: wardrobe of nearly identical shirts, pants and sweaters. I was actually inspired by the idea that whenever cartoon characters opened their closets you'd see it full of just their signature outfit. I didn't use the term 'personal brand' but I had the idea, and also loved the convenience. Turns out that if you're not Steve Jobs this doesn't work so well. After I had en…

Probably doesn't work in school settings, but at work, it's pretty normal. Visit any UPS corporate office and you'll see people there look like they wear the exact same white shirt & black pants every day.

Re: Steve Jobs Book Excerpt: Why he wore the black mock turtleneck uniform

#49
post #39

The point of this article isn't the damned turtleneck -- the lesson to learn is that Jobs was best friends with Issey Miyake. Think about that for a minute: How many other folks who work in tech in the valley have any friends who even work in fashion design? Add to that that this is the same guy who hired Paul Rand the grandfather of American graphic design to come up with the logo for NeXT. This is also the same man…

The point of the article is not the turtlenecks or who Steve Jobs knew. The point is that Steve Jobs was unique and followed his own path. Which other CEO or person do you know which would wear the same clothes every day?? Most people wouldn't and would fear they would get laughed at for doing so. But Steve was unique. Wearing the same clothes every day made sense for Steve and that is why Steve did that, period. He…

I used to do that when I was ceo of a company. I had a blue jeans and white button down shirt uniform, but, I didn't even know it - I was just so focused on the products. I must of had 20 of each. One day we had a company meeting and everyone came to the meeting in my uniform. It was hilarious and awesome. And that's when I found out.
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