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Google’s new popup will further weaken Facebook’s advertisement business

thebigtech.substack.com

41–50 of 221 posts

Re: Google’s new popup will further weaken Facebook’s advertisement business

#41
post #5

Whenever I read articles like this, I get more and more horrified. I mean, I know that adtech spy on us a lot, but I didn't knew for example that using Bluetooth while the app is shut down was possible. Makes me very wary even of dumbphones, for example I bought a dumbphone recently, and yet it came with Facebook and Google Assistant both pre-installed.

I thought it is precisely because it wasn’t possible that contact tracing required a special API

Re: Google’s new popup will further weaken Facebook’s advertisement business

#42
post #5

Whenever I read articles like this, I get more and more horrified. I mean, I know that adtech spy on us a lot, but I didn't knew for example that using Bluetooth while the app is shut down was possible. Makes me very wary even of dumbphones, for example I bought a dumbphone recently, and yet it came with Facebook and Google Assistant both pre-installed.

> I didn't knew for example that using Bluetooth while the app is shut down was possible

How did you think for example notifications were pushed to Bluetooth smart watches?

Re: Google’s new popup will further weaken Facebook’s advertisement business

#43
post #5

Whenever I read articles like this, I get more and more horrified. I mean, I know that adtech spy on us a lot, but I didn't knew for example that using Bluetooth while the app is shut down was possible. Makes me very wary even of dumbphones, for example I bought a dumbphone recently, and yet it came with Facebook and Google Assistant both pre-installed.

There's a reason everybody wants you to install their app instead of just using their website, there's much more opportunity of tracking.

Re: Google’s new popup will further weaken Facebook’s advertisement business

#44

Why can't governments make tracking illegal? These companies that manipulate population into buying products they don't want or need are the mythical "broken window". Nobody mention how all this online business contributes to global warming. Factories produce useless products, that need to be stored, delivered, disposed of...

It's difficult to make regulation for a specific line that actually does disallow tracking without leaving loopholes and does not put weird restrictions on everyone else.

However, governments (at least some) are trying; GDPR is a step in that direction, but it has ovious associated difficulties have been discussed here in HN for years; California is moving in with similar laws, so there is a trend, but it will take years for it to get anywhere. I'd guess that EU will make "GDPR v2" (however that will be called) with severe restrictions on tracking by 2025 or so.

Re: Google’s new popup will further weaken Facebook’s advertisement business

#45

Why can't governments make tracking illegal? These companies that manipulate population into buying products they don't want or need are the mythical "broken window". Nobody mention how all this online business contributes to global warming. Factories produce useless products, that need to be stored, delivered, disposed of...

Well, GDPR went large steps in making it somewhat illegal, while users may still "consent" to being tracked ... which lead to big cookie banners nobody understands. Steps are being done, but lobbies are strong in their fight against.

Re: Google’s new popup will further weaken Facebook’s advertisement business

#47
post #2

Corporate warfare in the internet age. Interesting to see how Apple and Google can materially impact FB.

Whats iconic is Google themselves have been using bluetooth for years to track your location. This still doesnt limit Google themselves using it, just third party apps. hence why it wont affect their ad business.

This is a win win for Google, slow down competition and give the illusion of privacy to users.

Re: Google’s new popup will further weaken Facebook’s advertisement business

#48
post #4

So we basically are seeing that google was "right" from their point of view in securing a mobile OS. Facebook maybe thought this day would never arrive and could have avoided that by doing their own mobile OS too. Well, maybe they declared this battle as lost and focused on the next one: VR. Problem is that VR took too long to arrive and death on mobile can kill Facebook?

I can live without VR. I'm at a disadvantage without my mobile.

Re: Google’s new popup will further weaken Facebook’s advertisement business

#49
post #33

Facebook still knows lots of stuff about your location. You have recently liked a business nearby. You're in a Facebook group about your area, etc

Or your contancts have done something that included you and you knew nothing of it. At least you liking something to action on your part. All of the other methods that Facebook uses to continue gathering data about you without your direct knowledge is the worst. It's this behavior that should be the nail in the coffin for Facebook.

Re: Google’s new popup will further weaken Facebook’s advertisement business

#50

The value of the location based tracking is overrated. Anyway, if you post an image to Facebook, Instagram or WhatsApp, the EXIF data has your location, or it can be solved from the content of the image.

I guess the guys who know the most what it’s worth are Facebook and they seem to care about it
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