Are you making money from iTunes affiliate fees and simply passing a cut of it on to your users, or are you charging application developers for placement? Right now the biggest cost-per-install networks are doing 50x to 100x your revenue and growing quickly, and they're hiring every experienced salesperson they can possibly find. That's your true competition for app developers' advertising dollars, not the little stu…
Those CPI networks are actually our biggest partners. We're AB testing a couple right now. And it's a good thing there's more than one. Then, to win your business, they do nice things like give you access to their API or call you in for a meeting with the CEO. I see you used to be at Flurry. It was your former CEO, Simon, who asked me to come in.
Simon is terrific - given that there wasn't an obvious acquirer for Pinch Media, merging with Flurry was a great decision.