Earlier quoted context omitted.
I'm also doing a data visualization startup (link in profile). What's yours? Email me if you care to chat.
You have some solid competition in this space: http://www.tableausoftware.com/
The creators of no-longer-with-us products explain what went wrong
41–45 of 45 posts
Re: The creators of no-longer-with-us products explain what went wrong
#42Earlier quoted context omitted.
You have some solid competition in this space: http://www.tableausoftware.com/
If prettygraph.com is based in India his main advantage would be that there's less chance of him immediately caving to U.S. government censorship like tableau just did.
Re: The creators of no-longer-with-us products explain what went wrong
#43"Vitamin not a pain-killer" is a great metaphor.
That's the money quote of the whole article. The Vitamins business is big, true, but absolutely dwarfed by the pharmaceutical industry. You don't need salesmen, multi-level marketing or flashy advertising to sell aspirin. The only aspirin advertising is between different aspirin brands, not to convince people they need it at all. Take one, headache goes away. It's a binary test = it either works or it doesn't. That's…
yet you know, recognize and buy aspirin at a mind-boggling mark up prize, not even recognizing that bayer has stopped producing the stuff by themselves and that it comes out of the same factories like its generic counterparts.
and why is that?
bayer still invests heavily in marketing and sales. aspirin is the most "researched" drug as there are countless phaseIV studies going on all the time. which are just a legal way of paying docs to push the product to patients. then you have key accounters and pharmacy-reps (depending on the market) out there, influencing big chains (USA) or tiny pharmacies (Europe) to stock, display and recommend the product.
never underestimate the power and smartness of big pharma when it comes to sales and marketing.
i make my living implementing crm systems for them worldwide - these guys are never sitting on their hands.
Re: The creators of no-longer-with-us products explain what went wrong
#44The good thing about desktop software is if the vendor goes away, the software still works. Not too keen (as a customer) on putting my time and effort into a SAAS hobby project that doesn't scale.
Maybe we need a web framework or platform that focuses on creating portable, trivially deployable applications. So that if the original site goes down, as long as it's open source, someone else can rehost it immediately (or you can just run it yourself from the start, if you know you will be depending on it) without having to spend time reconfiguring it. Server-side installs that are as easy as on the desktop.
Re: The creators of no-longer-with-us products explain what went wrong
#45Earlier quoted context omitted.
That's the money quote of the whole article. The Vitamins business is big, true, but absolutely dwarfed by the pharmaceutical industry. You don't need salesmen, multi-level marketing or flashy advertising to sell aspirin. The only aspirin advertising is between different aspirin brands, not to convince people they need it at all. Take one, headache goes away. It's a binary test = it either works or it doesn't. That's…
you have no idea how the pharmaceutical industry works. by now there are tons of generic versions of aspirin out there, plus there always have been alternatives like thomapyrin, etc out there. yet you know, recognize and buy aspirin at a mind-boggling mark up prize, not even recognizing that bayer has stopped producing the stuff by themselves and that it comes out of the same factories like its generic counterparts.…
Even the generic aspirin manufacturers can sell the stuff with little or no advertising.
The vitamins business has to spend a lot of money convincing to buy people stuff, the aspirin business doesn't.