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Netflix Has Deleted Every User Review Ever Posted to Its Website

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Re: Netflix Has Deleted Every User Review Ever Posted to Its Website

#41
post #29

It's hard for me to get too upset. Personally, it seems a bit conspiracy theory to think it's people might read negative reviews. Seems more likely it was a poorly used resource and Netflix didn't see the value in continue to support, maintain, and screen it. That aside, it points to a couple of issues. There is a lot of bad content on Netflix. It never had a good film catalog and their TV strategy has clearly evolve…

> their TV strategy has clearly evolved from at least a supposed "mine data to create great shows" (which always seemed a bit unlikely create all sorts of content, including niche content, throw it at the wall, see what sticks, and plump up the catalog in any case.

Are you sure? I feel like Netflix is making more data-driven decisions now than ever. If they aren't producing a constant crop of "HBO-quality" show, I would guess that that's because the data is telling them not to.

Consider: television networks have been in Malthusian competition for decades. You'd think the quality of the median TV show would increase. Instead, it seems like the quality of the best TV shows (on every network) consistently increases, but the median show stays the same. Why?

I would personally hypothesize that it's down to a not-oft-mentioned part of consumption psychology: people don't actually want to consume an indefinite stream of high-quality content that they need to give their full attention to at all times, any more than they want an indefinite stream of world-class meals or a radio station that consists only of their favourite music. Nobody has the time, or emotional capacity, to devote to consuming it. People want "bland" content just as much (if not more!) than "rich" content.

And, as licensing deals fall through and Netflix loses both bland and rich content from their catalogue, they have to replace both of those with their own offerings to keep viewers satisfied.

(Have you ever looked in the fridge, and seen that you have the ingredients to make several great meals—but those meals, you are planning to have at specific times with your significant other later in the week; and then realized that you have "nothing to eat" because there are no non-great meals you can make? Consider the television equivalent. That's the problem Netflix is trying to avoid here.)

Re: Netflix Has Deleted Every User Review Ever Posted to Its Website

#42
post #35
post #29

It's hard for me to get too upset. Personally, it seems a bit conspiracy theory to think it's people might read negative reviews. Seems more likely it was a poorly used resource and Netflix didn't see the value in continue to support, maintain, and screen it. That aside, it points to a couple of issues. There is a lot of bad content on Netflix. It never had a good film catalog and their TV strategy has clearly evolve…

I remember reading a blog post somewhere describing the problem with modern recommendation engines being their reactive nature. Say you purchase a cell phone on Amazon -- they'll start showing you other cell phones, cell phone accessories, more electronics, etc. The problem is, you just bought a phone -- you don't need 5 more, and you max need 1 or 2 cases. So the recommendations are garbage, since the engine has no…

There are a bunch of problems.

Paul Lamere has done a number of talks on the topic at SXSW and the like. I know him from Sun Labs but I think he's at Spotify these days.

https://www.coursera.org/lecture/matrix-factorization/recomm...

Re: Netflix Has Deleted Every User Review Ever Posted to Its Website

#43
post #35
post #29

It's hard for me to get too upset. Personally, it seems a bit conspiracy theory to think it's people might read negative reviews. Seems more likely it was a poorly used resource and Netflix didn't see the value in continue to support, maintain, and screen it. That aside, it points to a couple of issues. There is a lot of bad content on Netflix. It never had a good film catalog and their TV strategy has clearly evolve…

I remember reading a blog post somewhere describing the problem with modern recommendation engines being their reactive nature. Say you purchase a cell phone on Amazon -- they'll start showing you other cell phones, cell phone accessories, more electronics, etc. The problem is, you just bought a phone -- you don't need 5 more, and you max need 1 or 2 cases. So the recommendations are garbage, since the engine has no…

> the engine has no way of knowing what your current mindset is and what you actually might be interested in

You'd think, with enough data, you could build causal models of purchases of product types.

Amazon certainly has associative models (people who buy this also buy that)—it seems like they would just need to add a temporal dimension to the input data.

Re: Netflix Has Deleted Every User Review Ever Posted to Its Website

#44
post #22

It may also be the case that negative reviews of movies, TV shows, and stand-up specials did more to dissuade potential viewers than positive reviews did them to draw in; ... Netflix's bigger problem is that much of its content looks good on the surface, but on closer inspection is not worth the time. A lot of this stuff is produced by Netflix itself. Bill Nye's most recent show comes to mind, but there's a lot more.…

"Worth the time" is relative. Some people really enjoy shows which other people consider to be "junk." I suspect Netflix realizes this. I don't mind them not being suggested, but I'd be really upset if "junk" shows became unavailable. There's a bunch of popular content which I don't enjoy and I wouldn't be surprised if a sizable portion of content I do consume is "junk" according to popular opinion.

> Some people really enjoy shows which other people consider to be "junk."

A matter of learning to appreciate a genre. For example I like certain types of reality tv which others think is 'stupid'. But first I didn't say all reality tv and also there are things I could point out to show why it is I appreciate it to anyone watching (one is learning from facial expressions at least in people that are not botoxed). By the same token I have no appreciation of sports. I wouldn't call it 'junk' simply because I realize others have learned to really like it. But it's no different than anything else. And the reason most people wouldn't criticize sports is because they see it's widely accepted mainstream. So they are not going to be the one to go out on a limb and call it out. Although they would something else (like shooting guns as a hobby).

Re: Netflix Has Deleted Every User Review Ever Posted to Its Website

#45
post #8
post #2

Wow, what a massive total waste, shame on netflix. In the early days people relied heavily on those reviews, and spent hours writing those reviews. I understand them wanting to keep that data for data analysis purposes, and I understand them wanting to not share it, but to delete it? At least make it rate limited tied to a paid Netflix account or something, not wipe it away for ever. What a shame.

Yeah I remember a page-long review of Caillou that proposed an elaborate theory that the entire show was actually a flashback of the parents after Caillou's passing, having died of terminal cancer (evidenced by his baldness as a result of chemotherapy). This was the ostensible explanation for their limitless patience and coddling as Caillou whines and pouts his way through every episode with no boundaries, discipline…

That's called creepy pasta.

Re: Netflix Has Deleted Every User Review Ever Posted to Its Website

#46

Earlier quoted context omitted.

Well, maybe since Netflix has viewing data, knows how often a show is watched to completion, and over 125 million paying subscribers and some sort of multiple of actual users per account, could it possibly be that they have more of an insight into what is “junk” than someone looking in from the outside?

Of course they do, but the post you replied to did not accuse them of ignorance.

Netflix's bigger problem is that much of its content looks good on the surface, but on closer inspection is not worth the time.

What’s not “worth the time” to one person doesn’t matter. Netflix has enough aggregate data to know what type of content keeps people on versus how much it costs to acquire the content.

The only content that would be “junk” to Netflix is content that doesn’t engage enough viewers to keep down churn.

Re: Netflix Has Deleted Every User Review Ever Posted to Its Website

#47
post #22

It may also be the case that negative reviews of movies, TV shows, and stand-up specials did more to dissuade potential viewers than positive reviews did them to draw in; ... Netflix's bigger problem is that much of its content looks good on the surface, but on closer inspection is not worth the time. A lot of this stuff is produced by Netflix itself. Bill Nye's most recent show comes to mind, but there's a lot more.…

The selection on Netflix's streaming service is atrocious.

Their DVD service ( https://dvd.netflix.com ) is far, far superior. All the user reviews are still up on there too, for now.

Re: Netflix Has Deleted Every User Review Ever Posted to Its Website

#48
post #17

Earlier quoted context omitted.

They are probably determining this directly on when someone is watching a show, which shows, etc.

I can only watch shows they recommend though! You get stuck in a local maxima with no way to escape. God help you if you watch a WWII documentary. I so rarely find a title I search for that I don't bother with that anymore.

> I can only watch shows they recommend though!

That's not true at all. You can absolutely browse by genre, actor, etc.

Re: Netflix Has Deleted Every User Review Ever Posted to Its Website

#49

Earlier quoted context omitted.

How is it a shame if nobody uses the reviews and they're basically useless? Sounds like they're just deleting an unmaintained and unused feature.

Maybe it's just me but my experience is that except for the actual streaming (after you started to watch a movie), the Netflix UI is super bad. It recommends movies which I hate, it shows series which have been on Netflix for years under "New on Netflix", it doesn't provide any usable sorting, the searching is crap and so on. I would put zero faith in a statement by Netflix saying that something is "useless". The act…

I find it interesting that there isn't yet a sort of "streaming-service library discovery/manager" app that doesn't do any streaming of its own, but rather just offers a good discovery UI for the streaming services you connect it to, where clicking "watch" in the service deep-links to the individual content item in the respective streaming app.

This has been done to death in other content areas (I think there are more emulated-game library browsers than there are emulators!) so why not for streaming services? Is it that the streaming services don't expose the deep-linking ability?

Re: Netflix Has Deleted Every User Review Ever Posted to Its Website

#50

Earlier quoted context omitted.

Why take someone's word for what they like or don't like when you know what they actually watch?

How do you know a user liked a movie or TV show after watching it? I think a movie has to be really really bad for people to actually stop halfway through. For TV shows it might be more likely that people drop out after a couple episodes but if it's just "meh" or the show's finale was disappointing, how do your algorithms know?

Once you can analyze all the things someone watches and all the views on a single video, then it's not particularly useful to know if this one person liked this one video.

I'm not sure how much it matters how good each episode of a tv show is. Do you look up the rating of each subsequent episode before you watch it? If most people in your cohort were hooked enough for 5 episodes before tapering off, then certainly that's a tv show you may want to see.

Also, if everyone was interested enough to sit through something even though most people would say the payoff sucked, as opposed to bailing on the video early on, then I'm not convinced it's much different from a movie that people sat through and particularly liked when it comes to recommendation. So people enjoyed 75/90min instead the full 90/90min, not very damning.

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